Lightning Talks - SEO Mistakes & Evaluating Plugins


Greetings WordPress Rhode Islanders - Join us June 14th at emagine for a series of lightning talks by emagine's very own Alicia Hale & Christian Nolan!


Alicia Hale - VP of Digital Marketing

Why Did You Do That!? SEO Mistakes Developers Make (and How to Fix Them)
You just launched your new website on the WordPress CMS, but you're not seeing that SEO dominance that everyone brags about. Why aren't you ranking?

Search engine visibility is a lot more complicated than just choosing a CMS with clean code. In this talk, I'll take you through all of the elements that work together to form a solid on-site SEO strategy, and how to implement them on your WordPress site. I'll review keyword research, content optimization, regular content creation, technical auditing and the helpful WordPress plugins you can use to actually optimize your website.


Christian Nolan - Technical Director

How to Evaluate a Plugin for Your Site
When someone is asked: “Why should I use WordPress?” they will inevitably talk about plugins. That’s because plugins are awesome! They can completely transform how your site functions. But plugins can also wreak havoc on your site. For this reason, it’s important to evaluate each plugin you add.

There is no single way to prevent your site from being subject to a vulnerability or conflict caused by a plugin; but there are precautions you can take. At this meet up, I will talk about best practices for determining if a plugin is worthy of being activated on your site.