Analytics at Google: Eduardo Weinstein, Head of Analytics and Attribution

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This event welcomes Eduardo Weinstein, Head of Analytics and Attribution at Google. Weinstein will discuss his role within the organization’s Technology Telecom team and how Google leverages data for decision making.

Weinstein leads analytics and attribution for Google’s Global Business Organization. His team helps companies better understand consumer behavior and market dynamics, including the impact of their digital marketing campaigns across Google’s range of products, such as Search, YouTube and Display. Previously, Weinstein was Head of Strategy for the go-to-market team, where he led a team responsible for strategic initiatives for the Americas Ads Business. Prior to Google, he was a consultant for McKinsey and Company. Weinstein earned a bachelor's degree, Magna Cum Laude, in Business Administration and Economics from Pontificia Universidad Catolica de Chile and an MBA from Harvard Business School.

A Q+A session will follow the keynote presentation. Hope you can join us!