Behind the Scenes: How I Built the 3 Days to 3 Sales Calls Challenge

RSVP to join my live walkthrough for consultants and coaches who run (or want to run) their own challenges.

I just wrapped a live 3-day challenge designed to get solo consultants 3 sales calls in 3 days. And before I move on (because I can't moooove on!), I'm walking you through how I actually built it — the architecture, the features that landed, the things I'd add next time, and what came out the other side.

This is the working consultant's version of a debrief. Not a perfectly packaged case study and not a vulnerability post — just a clear, useful look at how a challenge gets put together when you're running it solo (or with a tiny team).

Inside this live walkthrough, I'll cover:

How I built it — the architecture, sequence, and decisions that shaped the challenge from landing page to wrap-up

What worked really well — the features and mechanics that earned their place (some I expected, some I didn't)

What I should have done — but didn't — the gaps I spotted in real time and what I'd add next time

The results — attendee outcomes (sales calls booked, systems installed) and what conversion looked like on my end

The 3-system framework I taught (Referral on Repeat, Niche Networker, Fast Cash) and why I sequenced it that way

What this means for your challenge — how to apply the architecture to your own audience

This is for you if:

• You're a consultant or coach thinking about running your own challenge
• You've run challenges before and want to make the next one tighter
• You learn best by seeing how someone else assembled something — not by reading a generic launch playbook

Bring your questions. I'm answering everything live.