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DO YOU WANT TO BUILD PRODUCTS THAT MAKE A REAL IMPACT?
The data-driven product Bootcamp by Noam Auerbach will help product managers and other product practitioners level up their decision-making skills. Expect to work through collaborative exercises alongside other smart, creative product leaders who want to enhance their skills at both identifying the right products and features to build and building the support to do so.
WHAT ARE YOU GOING TO LEARN?
Is it a problem? how to understand and read qualitative data as part of the research phase
Will it work? how to validate your product before building it
Will it move the needle? how to quantify the impact of a new feature on your main KPIs, before building it?
Is it important? OKRs and KPIs, how to choose and define them?
What did it do? A/B testing - the complete guide
How to not be data-driven? identifying the questions that data can not answer
Data-Driven Product Management Bootcamp includes 10 Learning Modules, find the outline in below:
WHO SHOULD ATTEND THIS BOOTCAMP?
The workshop is ideal for founders, product leaders, marketing leaders, product managers, designers, product marketers, user experience designers, user researchers, engineering leaders, data analysts, and other product practitioners looking to level up their skills at product strategy and design or driving internal change. Whether you just got started in a new job, got a new assignment from your boss, or have been developing a sense that your existing product needs a change in investment or direction, this workshop for product leaders will equip you with tools and techniques you can use to build agreement as you build out your product strategy and roadmap. You will discover which tools to use and learn the techniques to become a data-driven manager. If you’re excited to tackle problems such as these within top product teams.
WHO WILL BE LEADING THE BOOTCAMP?
Noam Auerbach, Product Lead - Customer @Tourlane
Noam is the Product Lead for the Customer Area at Tourlane. He is responsible for all features and experiences that are user-facing, from the first website visit to the booking. Previously, he was Head of Product at YEAY, a shopping app for teenagers, and the Product Manager for the Growth Team at SoundCloud. Noam has been building this workshop for the past 5 years; through running A/B tests, researching features, interviewing users, building user-facing ML features, harvesting databases for better engagement, and generally letting data guide product decisions. Aside from tech, Noam's education was focused on neuroscience, he was a film producer, and has always been a huge music fan.D