- Content Marketing Strategy Workshop with HubSpot (@WeWork)
Hi Hero, Are you ready to build a better relationship with more of your current and future customers through content? On May 8th, learn best practices for building a content strategy for your business from the Principal Inbound Professor at HubSpot Academy, Justin Champion. We'll be graciously hosted by the fabulous new WeWork facility at Clearfork in Fort Worth. You'll want to come just for the view. You'll leave having: A clear understanding of the way Google has changed, and how you can build something your customers will love, while getting found in search. - A clear content mission statement. - Identified a main topic to rally your content planning efforts around. - Identified five core sub-topics with which to create content around. supplemental learning resources to continue learning and receiving support. - In a nutshell, you'll learn how to efficiently create a resource-driven website page that will help you build your business by identifying a series of topics you want your business to rank for on search engines. You'll follow along in your content marketing workbook (yours to keep!) to help you build a content strategy that will work for your business. You will leave with a documented action plan that can be implemented immediately. In the end, you'll finish the training with a mindset of how to manage your short-term marketing calendar to achieve long term content marketing strategy goals. WHEN: Tuesday, May 8, 2018 WHERE: WeWork Clearfork in Fort Worth AGENDA: 9:30 AM: Registration, Networking & Snacks 10:00 AM: Marketing Workshop 12:00 - 12:30 PM: Networking & Event Concludes 🎟️ Content Marketing Strategy Workshop with HubSpot More about Justin: Justin Champion has been a digital marketer since 2009, and currently serves as the Content Professor for HubSpot Academy where he created the Content Marketing Certification, a globally recognized course. Justin expanded the Content Marketing Certification into his first book, Inbound Content, which is a comprehensive how-to guide on becoming an effective content marketer. Justin is a digital nomad, and works full-time from the open road, creating value from anywhere he can find a wireless connection.
- The Death of Landing Pages: How New Technology is Changing the Way we Buy
Event Details: Free Lunch and Registration Tuesday | April 17,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- How Social Selling Can Help Humanize The Sales Process
Event Details: Free Lunch and Registration Tuesday | March 20,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- Foolproof & Simple Email Sequence You Can Implement Today to Generate More Leads
About the Digital HUG Huddle: A Foolproof & Simple Email Sequence You Can Implement Today to Generate More Leads One thing we know to be true: Most sales emails are just not very good. In fact neither are most marketing emails. In this session, both marketers and salespeople will walk away with a foolproof email sequence they can implement in their business in one day that is guaranteed to perform its purpose: to move people forward. These emails won’t close deals themselves, but they may create more opportunities for you to do so. Tuesday, February 20th 2018, 12:00 PM CT Register for the Digital HUG Huddle here: https://zoom.us/webinar/register/WN_i34H3u8XRnii70KHKYgSLw
- Start Your Marketing & Sales Efforts off With a Bang in 2018
Kickoff the New Year - Inbound Marketing and Sales Goals/Planning Event Details: Free Lunch and Registration Tuesday | January 16,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- Building Conversion Paths that Actually Convert
If you build it, customers will come. Learn how to develop seamless conversion paths to achieve maximum conversion rates. This Lunch & Learn will feature an informative presentation that will show you HOW to: Build a Plan to Improve Your Conversion Rates Implement the Plan in Your Organization Track Your Efforts and Improve Your Plan Make a Repeatable Process for Creating Conversion Paths that Work Event Details: Free Lunch and Registration Tuesday | November 14,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- Account Based Marketing + Inbound ... Can They Coexist?
Account based marketing is an important part of business development in 2017 and beyond but does it go against the inbound marketing methodology? In this session we will talk about how you can integrate account based marketing into your strategy and look at how HubSpot fits in. Event Details: Free Lunch and Registration Tuesday | October 17,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- Make Inbound Marketing Work for your business: Why Helpful is the New Sexy
When you talk about your product or industry to others do their eyes glaze over? Has your content marketing struggled because of this? This Lunch & Learn will feature an informative presentation that will show you HOW to: Shift Your Mindset - Leverage the Power of Segmentation - Create Compelling Content for Your Audience - Engage and Excite Your Team Event Details: Free Lunch and Registration Tuesday | September 19,[masked]:30 AM to 1:00 PM The Flying Saucer Addison | 14999 Montfort Dr, Dallas, TX 75254
- Five Simple Marketing Automation *Workflows* You Can Do This Week (HS Pro)
Bring your laptop to this session, where we will go through, step by step and create five performance driven workflows that are sure to assist you in your marketing automation strategy. HubSpot Professional subscription required to implement. Everyone welcome to attend.