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Price: $5.00 /per person

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Mark your calendars, Monday, November 11th, 2013 the Dallas Interactive Marketing & Internet SEO/SEM Meetup will be having their November Meetup!

Join us and our guest speaker Stan Hayes for an informative presentation entitled "Top 10 Reasons to Use Video on Your Website".

Everyday Americans are consuming more-and-more video content. ComScore, Inc., a leader in measuring the digital world, released data in July, 2013 showing that 183 million Americans watched more than 44 billion online content videos in June, 2013 while the number of video ad views surpassed 20 billion.

Google Sites, driven primarily by video viewing at, ranked as the top online video content property in June with 158.3 million unique viewers, followed by Facebook with 61.6 million. Video ads reached nearly 54 percent of the total U.S. population an average of 121 times during the month.

Based on these numbers it is crucial you develop a video strategy for your Website properties. Stan Hayes of Crystal Productions will guide us through his top 10 reasons to use video on your website. Stan has over 27 years in the Video and Marketing arena. Learn tried and true methods to increase click-thru rates to your website using video.

Topics that will be covered in the presentation

- Why your company needs to have your website search results rank on page one if you want to stay in business

- The difference in response of novice produced versus professionally produced video

- How your consumer decides to buy a product or service

- Retention rate of video versus text and audio messages

- What percentage of executives prefer watching a video to reading text written on your website

- What is a fair market price for a professional video

- What your consumer’s propensity is to purchase after watching a video over print or direct mail

The event cost will be $5 per person and we accept cash and credit cards.

Pizza and Soda/Water will be served prior to the Meeting. Come early and eat some food and Network!

We are excited to be having our Meetup at Connective Hub ( Connective Hub is a community that combines the diversity of a collaborative working space, the structure and capabilities of a successful company, the discipline of a business incubator, the atmosphere of a hip coffee shop, the flexibility of a nationwide executive office and the power of an entrepreneurial community. Well, that defines the Connective hub in a nutshell.


6:30 - 7:00 PM Networking Time

7:00 - 8:00 PM Main Presentation & Q&A

8:00 - 9:00 PM More Networking Time

Meet our Guest Speaker

Stan Hayes


Stan Hayes is the founder, CEO and Producer/Director of Crystal Video Production, Inc. Dallas, Texas. Stan and Crystal Video Production have been producing for over 27 years here in Dallas.

Stan has produced projects for clients such as Ernst & Young, Frito-Lay, Dannon Yogurt, Jack In The Box, NOKIA Cellular, the Internal Revenue Service, Texas Instruments, the YMCA and TXU Electric & Gas.

Stan has two grown sons, is single again and attends Bent Tree Bible Fellowship in Carrollton. He holds a degree in music education from Mississippi State University and a masters degree from Dallas Theological Seminary in Biblical Studies.

Stan was an auditioned member of the Dallas Symphony Chorus for 26 years and past President of Sales and Marketing Executives of Dallas. He is also a member of the Dallas Park Central Rotary Club for 8 years and is presently a volunteer Chaplain for Victim Relief Ministries, riding with the Dallas Police Department and working with victims in disasters such as West, Texas and Moore, Oklahoma. He has also been a handwriting analyst for 18 years.

Meetup Event Cost

The event cost will be $5 per person and we accept cash and credit cards. Pizza and Soda/Water will be served prior to the Meeting. Come early and eat some food and Network!

Connective Hub

14228 Midway Rd. #104 • Dallas, TX 75244 • (214) 432-4878

White one story Office Building off of Hornet Road

Driving Directions to 14228 Midway Road

If you are on LBJ Highway 635

1. Exit Midway Road and head North

2. You will pass Alpha Road

3. Right after you pass Spring Valley Road there will be a light this will be Hornet Road. Take a right at Hornet Road and you will arrive at parking lot for Connective Hub. Their building is a white one story building.

Sponsored by DFW Search Marketing Association

Are you interested in learning more about Search Marketing? Then join DFW SEM for our monthly search marketing meetings at DFWSEM is the oldest search marketing association in North America and is the premier search marketing organization for professional marketers. Ask for a FREE pass to our next meeting when you attend your next MeetUp.