FilmTech #5: "BioFeedback / Measuring and Interpretation of Emotions"

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Details

Join us for this FilmTech Meetup and an evening full of

Insights | Inspiration | Interaction.

During this Meetup we will explore how emotions can be tracked, processed and interpreted and how bio feedback and this new technology will impact the way films and art are made and experienced by the audience.

The Propellor | FilmTech Meetup Berlin is an event of the Propellor FilmTech Hub.

www.propellorfilmtech.com

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SPEAKER

Nikos Green
CEO and Founder, Affective Signals
http://www.affective-signals.com

Nikos will give an overview on the current state of things regarding the gathering, processing and interpretation of the viewer's bio-feedback, their mental state and emotions while they watch audiovisual content.

Nikos is a former scientist turned entrepreneur who translates scientific methods & research findings into solutions to problems. As CEO he is hands-on in all domains of Affective Signals while keeping the big picture in mind.

Jens-Uwe Garbas
Group Manager Intelligent Systems, Fraunhofer Institute for Integrated Circuits
http://www.iis.fraunhofer.de/de/ff/sse/ils.html

Jens will talk about ongoing efforts to establish a crowd emotion induction and sensing lab: A 70-seat digital 3-D cinema laboratory will be equipped with cameras and a range of sensors capturing audience reactions. This will allow fundamental insights on how to elicit, understand and measure emotions of individuals and crowds. It could be also a place to offer automatic content rating as a service.

After his PhD in Electrical Engineering Jens joined Fraunhofer Institute for Integrated Circuits IIS in Erlangen that reached worldwide recognition with the creation of mp3 and the co-development of AAC. Since 2011 he is heading the “Intelligent Systems” team where he is responsible for industrial and public research projects as well as software licensing in the area of real-time computer vision and facial analysis. His vision is to build a bridge from emotional intelligence to artificial intelligence by bringing together researchers from different domains and disciplines under the umbrella of “affective sensing” research.

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START-UP PITCH

www.movie-pulse.com

The iOS app Movie Pulse records the audience's heart rate during a movie and evaluates the screening graphically. Using the heartbeat as an objective physiological assessment of a cinema event surprisingly reaches back to the time of D.W. Griffith's.

www.emolyzr.de (http://www.emolyzr.de/)

Emolyzr: we measure emotions in 3D. By means of neuroscientific technology we are able to measure spontaneous and natural reactions of your target group in response to trailers, advertisement and films. We do so with high accuracy in time and space. These insights directly help to increase interest, brand image, top of mind, efficiency of product placement and media budget.

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SCHEDULE

19:00 doors open, networking
19:20 intro by organizers and host
19:30 ignite talks followed by Q&A
20:30 networking

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PARTNER

The Propellor | FilmTech Meetup Berlin is brought to you in collaboration with our partner:

The Creative Europe Desk Berlin-Brandenburg is one of five German information offices for the Creative Europe Program, program of the European Union to support the cultural and audiovisual sectors. As a contact point for media professionals, the Desk advises on funding possibilities and assists with funding applications. www.creative-europe-desk.de

Kreativwirtschaftsberatung Berlin is the central resource for freelancers and entrepreneurs in the creative industries of Berlin, aiming to give information on financing and professionalization. Kreativwirtschaftsberatung Berlin offers free advice and consultation sessions on orientation and competence development for creatives from startups to established companies. Kreativwirtschaftsberatung Berlin is a part of the Berlin advisory center for cultural funding and creative industries – Kreativ Kultur Berlin.

www.kulturprojekte.berlin (http://www.etventure-startup-hub.com)