IoT & Business: How to sell an App on four wheels?

Dies ist ein vergangenes Event

166 Personen haben teilgenommen

Hybris GmbH

Nymphenburger Str. 82 · 80636 München

Wie du uns findest

Follow the signs @ Hybris GmbH, Nymphenburger Strasse 82, 80636 München Directly by the Maillingerstraße U-Bahn (U1, U7) Street parking also available

Bild des Veranstaltungsortes

Details

ABOUT THE TOPIC: IoT & Business

In this meetup we will focus on the business side of IoT Solutions and Apps... it's about Business models and commerce systems for IoT Businesses.

It’s in the FitBit you use to track your activity. It’s in the Nest thermostat that automatically regulates your home’s temperature. It’s in LG’s new Smart ThinQ™ fridge that tracks grocery lists and meal plans, and more. Companies in various industries are gearing up for the next generation of connectivity.

So, if the Internet of Things is the future of business, what does it take to sell it?

This talk explores how businesses need to adapt their business models and commerce systems to take the full advantage of the new world of smart devices, They can achieve success by adding services, using flexible pricing models, utilizing usage data for understanding customers’ needs, building affiliate programs with cross-sell in mind, and seeing each device as an advertising platform.

ABOUT THE SPEAKER: Michael Vax

Product innovator, software executive, and blogger, Michael is passionate about envisioning and building great software solutions that open new markets and opportunities. He is a veteran of the software industry with experience in designing and developing commercially successful B2C and B2B Ecommerce platforms, applications, and solutions. During his career, he has worked as a developer, an architect, a development manager, a VP of Development, a Product Manager, and a CTO.

Michael currently works as Principal Product Manager at hybris (SAP company) which delivers the top-rated E-Commerce software and Omni-channel solutions to help enterprises across the globe innovate faster and sell more.

ABOUT THE SPONSOR: Hybris

Today, each customer journey is unique. And whether it’s to consumers or to other businesses, the complexity of selling has increased exponentially. How do you transform your business to meet the demands of this new digital era?

At hybris, this is not only our business, it is our DNA. hybris is your partner in digital transformation. We deliver state-of-the-art customer data management, context driven marketing tools and unified commerce processes for all your channels.

https://www.hybris.com/ (http://www.hybris.com)

ABOUT THE EVENT:

LOCATION: Follow the signs @ Hybris GmbH, Nymphenburger Strasse 82, 80636 München Directly by the Maillingerstraße U-Bahn (U1, U7) Street parking also available

FOOD & DRINKS: will be available for free.

We are looking forward to see you at this meetup

Thomas & André