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Making Design Thinking Work
Making Design Thinking Work How IBM built its innovation capacity through design Jan Schmiedgen (research fellow, HPI-Stanford Design Thinking Research Program) looks into design thinking’s diffusion and adaptation in large organizations. In the past four years he has gained exclusive insights into best practices on how to scale a design / innovation capacity sustainably. Empirical and anecdotal results of the programs research have been published in the study “Parts Without A Whole” and on the case study website ThisIsDesignThinking.net, which he co-curates. Jan will give an exclusive sneak peek into a soon to be published case study on IBM’s scaling practices for their ongoing ‘change-by-design’ program. A recent Forrester study found that until today the program achieved an 301% ROI and doubled IBMs time-to-market speed in the projects it was involved in. Jan will also introduce a simple yet nifty framework in our usual team exercise which might inspire new interventions for your own ‘change by or/and for design’ initiatives. So, if you are interested which building blocks from an org design perspective made that possible: you’re welcome to join us at the brand new (and still beta) Voith Innovation Lab. Stay tuned and see you there in wild, wild Wedding! Tags: design thinking, adoption, adaptation, change by design, innovation system, scaling, change management, innovation leadership Links: Study “Parts Without A Whole”: http://thisisdesignthinking.net/ HPI-Stanford Design Thinking Research Program: https://hpi.de/en/dtrp/program/overview.html Voith Innovation Lab: http://www.voithinnovationlab.com/ Forrester study: https://www.ibm.com/design/thinking/static/media/Enterprise-Design-Thinking-Report.8ab1e9e1.pdf

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    Organizations are traditionally rigid structures. They are designed to use the given resources throughout defined processes to deliver expected results. This structure is designed to stay, not to change. As one result, they got locked in their own business perspective and forgot about their customers and users. Organizations have promoted efficiency and forgotten how do build up a lively and innovative culture. One that is ready to change. One that can follow and even get ahead of their customers.

    How can an organization be led to a human-centered design approach to open up for creativity and innovation? This meet-up is for Service Designers, Consultants and Design Thinkers who want to help organizations to develop ways to implement this approach. As a new way of balancing the business perspective with the customer perspective. Playframe invites people who work with organizations and love to exchange their stories. Meet interesting people, listen to refreshing talks on how to bring new human-centered culture to organizations. The goal of this casual meet-up is to learn from each other.

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