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PR and Blogger Outreach discussion with InkyBee

“Sixty one percent of U.S. online consumers have made a purchase based on recommendations from a blog.”

So begins an article on Spin Sucks which goes on to expound the benefits of using Edinburgh’s home-grown outreach & measurement tool, InkyBee.

Getting an endorsement from one of the most influential PR blogs on the interwebs is no mean feat. So in addition to having developed the software to aid a successful online PR campaign, InkyBee founders Hugh Anderson and David Cumings clearly also have the wherewithal to create a successful strategy.

Join us for a fascinating talk where they will share some well-kept and not-so-well-kept secrets about Online PR and Blogger Outreach:

What is blogger outreach and why should you be doing it?

How do you create and implement a successful blogger outreach strategy?

How did InkyBee come about, how does it work and what problems does it solve?


Drinks & networking after the talk (venue tbc)

This is a joint event with The Internet Marketing meetup and if there are no places available here, then there may be some available there. You would need to join that group to take a place there though.

Join or login to comment.

  • Neale G.

    Great to learn about the product and the live demo was so much better than just visiting the website as I am not yet ready to move onto the trial download.

    June 21, 2013

  • Neale G.

    Hope I get a blog article from this event :)

    June 20, 2013

  • Jennie S.

    I'm afraid I can't make it anymore as I'm going to a Yelp event. Really wanted to attend this one too. Sorry :(

    June 18, 2013

  • elizabeth m.

    What time doe this go on to and any clue about drink afterwards?

    June 17, 2013

    • Ewan M.

      Aiming for 40 minute talk - 20 minutes of questions - 1 hour of networking in the pub afterwards (nearby venue tbc). Hope you can make it!

      June 18, 2013

18 went

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