It all starts with your target reader

What we'll do

Guest Speaker Jacqueline Hofste

Jacqueline is a talent coach, corporate consultant, author and speaker. With a back ground in science and business Jacqueline is now following her passion to coach people on becoming effective leaders by tapping into their own capabilities.

One of her topics of expertise is the art of Archetypal Personality Profiling. Using this fascinating ancient model, Jacqueline will show us how to use Archetypes in identifying our target audience for our books.

As authors we often miss this important and crucial step. But it will set the tone for everything about your book (cover page, illustrations, writing style, characters ...)