Last month we saw the doors close on Tinker Tailor, one of a number of startups trying to make customizable designer fashion for women. So how does their story impact this space? Is customization a worthy opportunity and if so, how can businesses succeed?
This month, we take a moment to look at those ruling customization, disruptive models and what opportunities there are for fashion and tech to create a customized experience that's scalable and profitable.
Industry chat with:
Fashion Journalist (https://www.linkedin.com/in/laurensherman2), Lauren Sherman
Shoes of Prey (https://www.shoesofprey.com/), Co-Founder, Jodie Fox
Jodie is the Co-founder and Chief Evangelist at Shoes of Prey - where women can design their own shoes. Started just 4 years ago, Shoes of Prey broke even at 2 months, hit multimillion dollar revenue in under 2 years and today is a global multimillion dollar enterprise.
Bow & Drape (http://www.bowanddrape.com/), Co-founder & CEO, Aubrie Pagano
The brand that lets women customize fun, easy fashion, heralding a new generation of "me-commerce" where personalization and self expression are king (or queen).
Demos from startups disrupting the space include:
1 Atelier (https://1atelier.com/)
A transformational luxury brand that delivers exquisitely handcrafted bespoke accessories, made in NYC, at a price that reflects only what went into making your product, and delivered in less than 21 days.
Body Labs (http://www.bodylabs.com/)
The world's most advanced technology for digitizing a person's 3D body shape. This technology enables businesses to streamline their workflow and create truly custom or mass-customized products via our digital body models and the complex analytics they provide.
Heisel (http://heisel.co/) X Queen of Raw (https://www.queenofraw.com/)
A collection of custom 3D printed buttons for the fashion industry. Each button comes in unique sizes, colors, shapes, and designs, as well as a variety of materials. Buttons feature low minimums, and everything is printed on demand at a location near you.
As always, we'll end the evening with networking.