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How to Integrate Community into Your Inbound Marketing Strategy

Building a community is all the buzz these days, but how do you integrate it into your current Inbound Marketing strategy? 

Jen Lopez (@jennita), Director of Community at SEOmoz, walks you through the steps to building better marketing by weaving community into everything from social media to SEO to email. 


Jennifer Sable Lopez, experienced Social Media Strategist, SEO, web developer, speaker and writer is the Director of Community for SEOmoz. Jen brings a unique skillset to the field of search optimization and online community management. She started her search career as an in-house technical SEO and has presented at several SMX shows, MozCon, SearchLove, and New Media Expo. Jen is passionate about all things search and social and has gained a loyal following in the SEO community.

* Jen will be joining us via screen share

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  • Marshall P.

    Sorry I won't make this one. A conflict came up for me.

    May 8, 2013

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