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The Psychology of IoT: Behavior.MN Partner Meetup

  • Mar 17, 2016 · 6:30 PM
  • Industrious Minneapolis - 28TH FLOOR DAIN RAUSCHER PLAZA

Parking & Arrival Guide

Human Behavior & IoT

We're changing things up this month and talking about the complex topic of human behavior and IoT.  We are extremely fortunate to be patterned with an amazing Meetup Group which we recommend you check out - BehaviorMN.

Having intelligent, connected devices all around us means a greater ability to solve complex, interesting problems we never thought we could, but at the same time it also means lots of, "gold dust," of human interaction data being left around for predatory marketers.  How will we be able to find a balance and create a world that's more pleasant, healthier and better?

Come on by, bring some interesting questions to ask, and let's try to invent ways to solve some of these burning questions out as a community!

The Psychology of IoT: Behavior.MN Partner Panel

Mahtab Rezai - Principal & CEO at Crux Collaborative. Mahtab has spent nearly two decades as a user experience designer, researcher, strategist, leader, and mentor. She has designed user experiences for companies ranging from startups to the Fortune 50. Mahtab is an unabashed advocate for including end-users in the design process. She believes in identifying meaningful objectives – for both the business and the users- and then designing an experience that successfully meets those objectives. 

David Washington, Director of IoT Technical Evangelism @ Microsoft Twin Cities.  David from Microsoft works with makers in the Twin Cities, Chicago and Austin to help enable their IoT Projects.  He was the founder of the Twin Cities UX Discussion Group.

Daniel Feldman is a software engineer and IOT hacker. He worked on the SoundScout noise monitor for IOT Hack Day 2015, made Internet-connected LED hats for Google DevFest Twin Cities, and is working on new Arduino-controlled outdoor mobile robots. He is co-organizer of the Analyze This meetup group and the MinneAnalytics Big Data Tech annual conference. During the day he works on high-performance storage solutions for Veritas Technologies in Roseville, MN. 

Paul Schrater is an associate professor of Psychology & Computer Science at the University of Minnesota, and runs the UMN Computer Perception & Action Lab.  Dr. Schrater holds a joint faculty position at the University of Minnesota, in the departments of Psychology and Computer Science.  His current research interests generally involve perception and motor control.  Interesting quote from Paul's webpage: "...the story of life is one of creating an internal environment that protects against the forces of dissolution, of storing information, and of adapting to increase abilities to control its external and internal environment"

Third panelist to be announced soon...


Emily McAucliffe is the Vice President of Strategy & User Experience at Clockwork Active Media, and the co-founder of the Behavior.MN Meetup group.

Retrace Health

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