[NB. I receieved this message today which I thought maybe of interest to those who are already wondering how to get started using BLE in their products and prototypes]

Dear XYZ,

You are cordially invited to be our guest at the London Bluetooth Basic and Developer Training on 18 September. The training is open to both Bluetooth SIG members and non-members.

Bluetooth technology is expanding into new markets, with exploding sales in the Automotive, Consumer Electronics, Health & Wellness, Mobile Telephony, PC & Peripherals, Sports & Fitness, Smart Home markets. Bluetooth is poised to reach 30 billion shipped devices by 2018.

The Bluetooth SIG, together with co-sponsors Ellisys and Frontline have developed this one-day training with all the critical basics you will need to get started with your Bluetooth product and application development. The Basics Track includes Bluetooth Core Specification updates, the Bluetooth Qualification program and test tools.

The new Developer Track contains practical information for application and device developers on how not only to create applications using Bluetooth Low Energy across different OS platforms, but also how to implement your ideas on actual silicon. If you are new to Bluetooth Low Energy development, or simply want to better understand how to bring your creative visions to life from a developer perspective, you should attend these sessions.

Join us and learn how you can develop Bluetooth enabled products and applications to expand your market. You won’t want to miss out on this training. Register soon.

Date: 18 September 2013 (Wednesday)
Location: London Hilton Paddington Hotel, 146 Praed St, London W2 1EE, United Kingdom ‎ (Venue Info)
Language: English
Training Fee: $99 USD*—Register by 26 August to receive a 50% discount!

*does not include credit card transaction fee
Time Topic
10:00-10:30 Registration
10:30-10:45 Welcome Remarks & Introduction—Kelly Olsson, Bluetooth SIG
10:45-11:30 Bluetooth Technology Overview (Part 1)—Robin Heydon, CSR
Bluetooth Technology Basics, Bluetooth Specification (Classic, High Speed, Low Energy) & Profiles Overview
11:30-11:45 Break
11:15-12:30 Bluetooth Technology Overview (Part 2)—Robin Heydon, CSR
Upcoming profiles introduction (Group activities), Apps Development (Developer Program Introduction), Android/Apple platform support
12:30-13:30 Lunch
Choose Training Track: Basic Training or Developer

Basic Training Track
13:30-14:45 Interoperability & Testing—James O'Reilly, UL VS Ltd
New Interoperability program introduction, Profile Tuning Suite, other testing tool introduction
14:45-15:35 Qualification and Listing—James O'Reilly, UL VS Ltd
Qualification program introduction, Test Plan Generator, listing interface, Qualification Enforcement Program
15:35-15:45 Get your products to market faster—Frontline Test Equipment
15:45-16:00 Break
16:00-16:10 Debug using an air sniffer—Ellisys
16:10-17:00 Marketing & Membership—Kelly Olsson, Bluetooth SIG
Events, Marketing Programs, Membership Programs, Brand, BEP, ORG, and more
Developer Training Track—each registrant will receive a TI CC2541 Sensor Tag kit
13:30-14:30 Bluetooth LE Application Accelerator Deep Dive—Vincent Gao, Bluetooth SIG
An application framework to help you jump start your BLE appcessory development
14:30-15:30 Develop next gen apps (App 2.0) based on ready-to-sell hardware platform Blukii—C. Schneider
15:30-15:45 Break
15:45-16:45 Introduction to developing BB10 applications—BlackBerry
16:45-17:45 Introduction to developing applications —Matchbox

This important training is the one that you do not want to miss! Register now.


Best regards,

Kelly Olsson
Regional Member Development and Relations Manager, EMEA

A special thanks to our training sponsors: Ellisys and Frontline for sponsoring the London training.