"How to Improve Your Product Design with Game Thinking" design expert Amy Jo Kim

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We are excited to host game design expert Amy Jo Kim who will show you "How to Improve Your Product Design with Game Thinking." Join us for dinner and an inspiring talk on how to up your product game.

It’s never been easier to create a new product. But most new products never take off with their customers. What differentiates the ones that DO? What do teams who create successful products do differently?

Amy Jo has distilled the top ideas from the world of game design and will show how you can apply them to any web or mobile product (not just games). She'll teach you 4 important concepts that will help you design a product that truly engages your customers, illustrated with real world examples. You’ll come away with a smarter approach to product design and 4 practical, actionable hacks that will increase your chance of success.

About Amy Jo Kim

Amy Jo Kim (http://amyjokim.com) is an experienced designer and startup coach. Her deep experience in early-stage innovation and collaborative game design includes work on Rock Band, The Sims, eBay, Netflix, Cover Fashion, indiegogo, NYtimes.com, Ultima Online, Happify, Pley and numerous startups. She pioneered the idea of applying game design to digital services and is well known for her book Community Building on the Web.

Amy Jo holds a PhD in Behavioral Neuroscience and a BA in Experimental Psychology from the University of Washington and is an adjunct Game Design professor at the USC School of Cinematic Arts, where she co-developed the social game design curriculum. Her latest project is Getting2Alpha (http://getting2alpha.com) – the premier online coaching program for innovative teams who want to turbo-charge their path to product-market fit.

You can learn more about Amy Jo at http://amyjokim.com and on LinkedIn (https://www.linkedin.com/in/amyjokim).

After Amy Jo's talk, our sponsor UserTesting will be giving away t-shirts and copies of the book Designing for Behavior Change from O'Reilly.

Our sponsor UserVoice will be giving away an Apple TV.

Amy Jo will be giving away a ticket to either her upcoming Bay Area workshop or her upcoming Getting2Alpha Masterclass (http://getting2alpha.com/masterclass/) to 2 lucky winners!

Meetup Agenda

6:00 to 6:30: Check-in, dinner, and networking
6:30 to 7:30: Amy Jo Kim's talk
7:30 to 8:30: Raffle prizes from UserTesting, Amy Jo Kim, and UserVoice, followed by networking

About our Sponsors
Our Meetup is sponsored by Medallia (http://www.medallia.com/), who provides us with our wonderful space. Medallia is actively hiring for product management, design, and development roles; you can learn more on Medallia's jobs page (http://www.medallia.com/careers/).

Our Meetup is also sponsored by UserTesting (http://www.usertesting.com/), the fastest way to get feedback on your website or app. Learn more at usertesting.com (http://www.usertesting.com/).

Our Meetup is also sponsored by Product School (http://www.productschool.com/), offering product management training courses in San Francisco, Silicon Valley, and New York. Learn more at productschool.com (http://www.productschool.com).

Our Meetup is also sponsored by UserVoice (http://www6.uservoice.com/l/17202/2016-01-05/3c848g), which captures customer feedback and metrics to help you drive your strategic product roadmap. Check out UserVoice's free "Product Manager's Guide to Awesome Features" ebook (http://www6.uservoice.com/l/17202/2016-01-05/3c8742).