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Personas and International Websites

Google live hangout: https://plus.google.com/events/ckq5f147t4570e6fjb75ehcnmb8

YouTube livestream: http://www.youtube.com/watch?v=XQBz1YwnBgU 

For our January meetup we have another double-header! Dara Pressley will be talking about telling stories with personas, and Jane Robbins will share her experiences designing an international website.

Telling Stories with Personas

Many companies go through the trouble of creating personas, only to file them away in a drawer and gather dust after the initial project is complete. In fact, many designers debate the usefulness of personas in the first place. Storytelling makes a persona relevant. Dara will give you some tips on how to make powerful personas and tell their stories in order to make your projects, whether redesign or feature add, more successful.

More about Dara

My mother wanted me to follow after her and become a computer programmer. But a natural artist, I wanted to spend my time in writer’s workshop, theater, and the dance studio. So I spent my life going back and forth between her world and mine. Dancing from the time I was 2. Building my first computer game on an Atari when I was 7. Having one of the first personal computers in our neighborhood — took up most of the kitchen table. Enrolling in a performance arts school in 7th grade. Got a Mac in 1984 and never looked back. Learned desktop layout to create a newspaper.  Majored in English and then Writing. On and on until finally my two worlds collided in the field of web design.

Designing International Websites

When designing a bilingual website, there are many more factors to consider than for a website in a single language. Jane will share her lessons learned with others, since the world's internet users are becoming more diverse every day and employing a user-centered approach is her professional passion.

More about Jane

Jane is the webmaster for an international nonprofit, the Jan Karski Educational Foundation. She defined their website and currently does project management for them as well. She has also held UX, Sales, Marketing and IT roles at Volkswagen of America, Freddie Mac and Apple. 

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Ringtail Design has graciously offered to sponsor pizza for this event. Thanks!

Join or login to comment.

  • Carla B.

    Very informative!

    January 11, 2014

  • Jim L.

    January 10, 2014

    • Daniel G. C.

      This is beyond kindness!

      January 10, 2014

    • Daniel G. C.

      Thanks from London, by a persona PhD student!

      January 10, 2014

    • Danielle H.

      You dont by any chance have Dara's do you?

      January 9, 2014

    • Jim L.

      I'll be posting Dara's as soon I get them, stay tuned!

      January 9, 2014

  • D

    Are there any usability pros out there interested in presenting to a bunch of publishers?

    January 9, 2014

  • Melanie

    Very engaging and insightful presentations! Thank you Dara and Jane!

    January 9, 2014

  • Jim L.

    I'm so sorry everyone, it looks like we had some technical problems with the live stream this evening (read as, user error on my part...) I'll post both speaker decks and do better next month- apologies!

    1 · January 8, 2014

    • D

      Ok, thanks

      1 · January 8, 2014

    • Brant N.

      Looking forward to the speaker decks! I'll keep my eyes peeled for the notification.

      1 · January 9, 2014

  • Casey Patrick D.

    A lot of great information tonight from two very qualified speakers.

    January 8, 2014

  • Rajdeep

    Jim & Kit, thanks for organizing this. Dara & Jane thanks for the talks, they were very informative.

    January 8, 2014

  • D

    I cant see it either. It says it will start at 7:57 pm. Its after 8 now.

    January 8, 2014

  • A former member
    A former member

    I've been waiting for the youtube feed for about an hour now and it's still showing "please stand by, starting soon" despite reloading several times. Is the feed not working?

    January 8, 2014

  • Anahita S.

    I am sick so I will not be able to attend in person. Will there be a link to view online?

    January 8, 2014

  • A former member
    A former member

    I'll be @ 7PM , Exciting to meet you all

    January 8, 2014

  • Daniel G. C.

    I'll, from London (UK), be really hoping to get some post-info about the event tonight, as my PhD research is focused on Personas and UX in cross-cultural settings through Participatory Design!
    Also, because I am in that phase of research for the company I am working for here in the UK.
    Have you all a good one though!

    January 8, 2014

  • D

    I just found your youtube channel. Thanks.

    January 5, 2014

  • D

    Will this event be repeated at some point? I really want to attend but I have another meeting the same night.

    January 5, 2014

    • Jim L.

      No, but we plan to stream to YouTube.

      January 5, 2014

  • A former member
    A former member

    I have an extra google glass invite if anyone wants it. Send me a DM and I'll forward you the details.

    December 16, 2013

    • Dara P.

      I'd love an invite -- can you send me the details?

      December 23, 2013

  • Joselandia M.

    OI

    1 · October 21, 2013

  • A former member
    A former member

    Looking forward to it.

    October 21, 2013

  • Bennett L.

    Two of my favorite topics! Looking forward to the discussion!

    October 21, 2013

  • Brant N.

    I believe a key phrase for international websites would be "scalable design". Watching what happens to your site when you implement a language such as German or Russian is quite something.

    October 15, 2013

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