Innovation in Mobile Storefronts

NYC Apps
NYC Apps
Public group


440 Lafayette St, 2nd Floor · New York, NY

How to find us

We are located on the 2nd floor.

Location image of event venue


February in New York City doesn't have to feel cold and lonely ( Come spend some quality time learning from and being inspired by your fellow NYC Apps members instead.

Special thanks to Animoto ( for sponsoring our event.

This month we focus on "Innovation in Mobile Storefronts" ( with some of the most charismatic entrepreneurs we've ever met.


7:00 pm – Drinks, good eats, and networking.

7:15 pm – Discussion on the latest in the mobile landscape.

7:30 pm – Presentations: Get a behind-the-scenes look at the process of building, designing, and executing an app from NY's best. Less demos, more lessons learned.

9:00 pm – NYC Apps After-Party.

Presentations by:

Andrew Young (, Co-Founder & CTO, Swill (

"Ordering alcohol shouldn't be harder than drinking it."

SWILL ( is simply the easiest way to order beer, wine, and spirits for delivery. Find what you want, click to purchase, and have your order in hand as soon as possible. No need to walk to the store or call. Whether you need a bottle for the pre-party, to pair with dinner, or as a gift, SWILL helps you get it anytime, anywhere.

Maxine (Kaye) Bédat (, Co-Founder, ZADY (

Maxine (Kaye) Bédat is the co-founder of (, a shopping platform and lifestyle destination for the next generation of consumers who care about the origins of the items they purchase. What Whole Foods has done for the organic food movement, ZADY will do for sourced products. ZADY is amongst the first online retailers to seamlessly integrate commerce, rich media content and social media to provide customers with a dynamic shopping experience. On Zady, customers can learn about the conscious consumer movement and purchase beautiful goods that were created with craftsmanship and artisanship – qualities that have been sacrificed in a world of cheap prices and fast production. Five percent of proceeds from every sale on and ZADY’s iPad application benefits The Bootstrap Project ( Maxine received her Juris Doctorate degree with honors from Columbia Law School. She lives in New York City with her husband Stéphane.

Billy Mauro (, Co-Founder, Shopsy (

Shopsy ( lets you shop for products seen on Instagram ( Anyone can post products from their Instagram account and tell the community on Shopsy where to find it.

The opportunity to increase sales and engagement on Instagram makes Shopsy a beneficial resource for brands.

Bloggers will be able to insert their affiliate links on Shopsy and refer products from brands they are excited to market on Instagram.

Shopsy helps connect bloggers and brands from the Instagram community with people who are excited to shop through a simple mobile commerce experience.

Manick Bhan (, Founder & CEO, Rukkus (

Manick Bhan graduated from Duke in 2009 with a major in Neuroscience and Chemistry. After graduation, he joined Goldman Sachs investment banking. After 3 years of financial legos and pitch books, he left to align his love of music and entrepreneurship with his time and began building Rukkus (, the cheapest way for fans to discover and buy tickets to amazing concerts, sports, and theater events near them.

This month's App download list:

Swill: Mobile apps are in private beta (iOS / Android)

Zady: iPad app is in private beta (iOS)

Shopsy: iOS (

Rukkus: iOS (

Twitter accounts to follow for this event:


@Zady (

@ShopsyApp (

@JoinTheRukkus (

The official NYC Apps Twitter accounts:

@nycapps (

@mobiledivide (

Our official Twitter hashtag:

#nycapps (

We look forward to seeing all of you soon.

-NYC Apps