Designing for Designers: Design Thinking + Adobe XD

This is a past event

91 people went

Location image of event venue


Join us Wednesday, August 17 to learn Adobe's secrets to effectively designing for designers.

***Note, we'll have a surprise raffle. Bring your business cards.***

What if there were a formula to create innovative products, experiences, or services? We're not talking about incremental improvements; we're talking about disruptive innovation. In this talk, Demian Borba, Product Manager for Adobe XD, will show how the Design Thinking process works and how it was applied in the development of Adobe XD. Plus see an Adobe XD demo with potential sneaks!


6:00 - 6:45 pm Networking/Socializing
6:45 - 7:45 pm Presentation
7:45 - 8:00 pm Q&A
8:00 - 9:00 pm Networking/Socializing

Food courtesy of helThe life, beverages courtesy of Adobe.

Special thanks to Mitchell International for providing the venue.

About Demian Borba

Twitter: @demianborba

Demian is a Product Manager for Adobe XD (formerly Project Comet) on the Creative Cloud team at Adobe. He is based in the company’s San Francisco office and has more than 16 years of experience with technology, interactive media, design, business, community engagement and training. Before Adobe, he worked as a Developer Advocate, first for BlackBerry and then Braintree/PayPal, traveling the world to engage with developers and startups. He also ran Action Creations, an interactive agency based in San Diego, designing and developing apps for clients including Oakley, 20th Century Fox, World Surf League, Nike and more. Demian is committed to the growth of new innovators, has taught design and programming at UCSD, as well as his own training programs focused on Design Thinking and mobile development, reaching hundreds of developers, designers, and entrepreneurs. Learning, empathy, innovation and technology drive his work and his personal life. In addition to being a software engineer focused on UX and Web technologies, Demian is a surfer, Design Thinker, and father.

About Adobe

Adobe is changing the world through digital experiences. Our creative, marketing and document solutions empower everyone — from emerging artists to global brands — to bring digital creations to life and deliver them to the right person at the right moment for the best results.

Our Food Sponsor

HelTheLife is an organic meal delivery service based in San Diego. For each meal purchased, we give an organic meal or product to a child in need.

Our Venue Sponsor

Mitchell International, Inc. is a leading provider of information and workflow solutions to the Property & Casualty Claims and Automotive Collision Repair industries. Founded in 1946, Mitchell has delivered advanced information and technology solutions to over 100,000 customers throughout North America, helping them to improve their business process performance. The company's comprehensive solution portfolio streamlines the entire auto physical damage, bodily injury and workers' compensation claims processes. Mitchell was recently named by the San Diego Business Journal as the No. 1 Software Company in San Diego, based on the number of full-time employees, which is approaching the 2,000 milestone. The company offers a competitive compensation and benefits package including outstanding career growth opportunities and has been recognized as one of the Fastest Growing Companies in San Diego.