Name: Burn the Playbook: 6 Rules Top Creators Break to Win Big
Start: 2025-10-28T12:00:00-07:00
End: 2025-10-28T13:00:00-07:00

This event is hosted in partnership with the Bay Area Content Marketing Meetup.

**Presenter**: Joe Pulizzi, Founder, The Tilt and Content Entrepreneur Expo.

Forget the advice you’ve been given. The most successful content creators don’t follow the playbook ... they light it on fire.

In this fast-paced, brutally honest session, Joe Pulizzi breaks down six unexpected moves that thriving creators make—moves that most others avoid or never even consider.

If you’re stuck following best practices, chasing trends, or building on rented land, this talk will challenge everything you think you know about growing an audience and a business.

Bring a notebook ... and maybe a match.

**Giveaway**: Five attendees of the live Zoom meeting will receive a free copy of Joe's new book, "[Burn the Playbook](https://www.joepulizzi.com/books/burn-the-playbook/)."

Dennis Shiao

San Francisco Content Strategy/Content Marketing Pros

Technology

Marketing

Content Strategy

Content Management

Marketing Strategy

Content Marketing

Digital Content Creation

Cheryl Landes

Heather Johnson

Jill Cook

Scott Abel

Karen Budell 

Odile Sullivan-Tarazi

Patty Schinzing

Burn the Playbook: 6 Rules Top Creators Break to Win Big

Content Creation

Web Series and Web Content Creators

Online Marketing

Online event

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San Francisco Content Strategy/Content Marketing Pros

Burn the Playbook: 6 Rules Top Creators Break to Win Big

San Francisco Content Strategy/Content Marketing Pros

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