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Facebook - A presentation by Brad Keown

Facebook - A presentation by Brad Keown, Midwest Director of Sales at Facebook
Date: September 1, 2009
Time: 6pm-8pm
Location: Eli's Cheesecake Cafe
Street: 6701 W Forest Preserve Ave
City: Chicago, IL 60634

Agenda:
6:00pm-7pm - registration and networking
7pm-7:05pm - Introduction by Todor Krecu
7:05pm-7:10pm - Introduction by Marc Schulman, President at Eli's Cheesecake Company
7:10pm-7:45pm - presentation by Brad Keown, Midwest Director of Sales at Facebook
7:45pm-8pm - Q&A

Coffee and delicious desserts will be provided by Eli's Cheesecake Cafe


Brad Keown has over 9 years of interactive media experience and currently serves as Facebook's Midwest Director of Sales in Chicago. In this role Brad focuses on helping both brand and direct marketers develop social media strategies to connect with Facebook's 250MM active users via a combination of targeted ad placement, branded application integration, and custom program development.

Prior to joining Facebook, Brad spent 7 years at Microsoft. As one of the earliest digital media employees at the company he held multiple positions within the MSN Online Services Group, his last being Central Region Sales Manager. In this role Brad managed a team responsible for developing custom interactive advertising programs across the MSN portal and emerging media platforms such as the Xbox, mobile phone, and IPTV. His first role at Microsoft in Los Angeles Brad was as part of the launch team for the entertainment vertical that developed a strategy for studios to market across the Microsoft suite of products.

Prior to Microsoft Brad worked at Clear Channel in national radio sales in Minneapolis and Los Angeles.


Marc Schulman is the President of The Eli's Cheesecake Company, one of the country's largest specialty cheesecake and dessert bakeries. What is now known as "Chicago's most famous dessert" originated by Marc's father, Eli Schulman, in the kitchen of Eli's the Place for Steak and made its public debut at the first Taste of Chicago.

Marc is a graduate of the University of Denver and Northwestern University Law School and is a believer in the important role that business can play in promoting education and social engagement. Marc is chairman of the Business Advisory Board for Wright College, one of the City Colleges of Chicago, and Co-Chair of the Advisory Board for the Chicago High School for Agricultural Sciences. Marc is a former Chairman of the Greater North Michigan Avenue Association and was the Founding Chairman of the Magnificent Mile Lights Festival.


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  • Georgiann C.

    It was wonderful. I enjoyed the informative presentation on Facebook. Brad was an excellent speaker.

    September 3, 2009

  • Zishan A.

    The Facebook spiel was okay. I expect it was beneficial to those who were unaware of the concept of advertising on Facebook. I mostly heard a sales pitch i.e. how Facebook wants you to contribute to their advertising revenue.

    It may be more productive to bring in someone who is already, successfully, using Facebook, and also to break it into sessions (i.e. beginner, advanced).

    September 3, 2009

  • A former member
    A former member

    It was a great presentation by Brad Keown about using the Facebook FAN Pages to create social media impressions for small businesses.

    September 2, 2009

  • A former member
    A former member

    Since I was not familiar with marketing on facebook at all, it was a good introduction.

    September 2, 2009

  • Lisa W.

    Informative.

    September 1, 2009

  • Frances A.

    Helped clarify the possiblities of marketing via facebook. Also got some ideas I plan to implement.

    September 1, 2009

  • Todor K.

    If you plan to attend the meeting on September 1st, and have not done so yet, please purchase your ticket today. There is limited space and the fee at the door will be $15 if seats are still available. Regards,
    Todor Krecu
    Chicago Web 2.0 and Social Media Marketing Group
    http://chicago-social-marketing.com/

    August 25, 2009

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