JTBD Switch interview debrief

This is a past event

11 people went

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It's been a long break since our last meetup where we delved into Will's phone purchase and prepaid contract switch.

This time:

- we'll listen quickly to the interview again to refresh our memories
- we'll analyse these switching moments with the 4 forces diagram.

A big thank you to Adrienne and Nick from http://www.brainmates.com.au for hosting our meetup in their brand new HQ.