Location visible to members
The world of journalism and news media is dramatically different than it was five years ago. Today, digital media and traditional media simultaneously compete and feed one another in an evolving hybrid news ecosystem. What is each best at? What mistakes are being made? What lessons learned? And what are the factors we should be paying attention to as we try to understand what is driving news and business decisions today?
Mathew Ingram (http://www.mathewingram.com/work/about/) will share his insight into these and other issues at the next Third Tuesday.
Mathew is the embodiment of the revolution that is transforming journalism. He has experienced it first hand as he moved from traditional media as a technology writer and communities editor for Canada's leading daily newspaper, the Globe and Mail, to become a senior writer with GigaOm (http://gigaom.com/author/mathewingram/), an early pioneering digital media outlet. He's also one of the co-founders of Mesh (http://meshconference.com), the seminal digital conference that inspired Third Tuesday. Today, Mathew is a must-read for people who follow and care about the evolution of online media. And he does this from Toronto. Go Canada!
What can people who come to see Mathew at Third Tuesday expect?
A few snippets to set the table:
On the use of crowd sourced content by news outlets
"By now, it should be obvious to just about anyone that “citizen journalism” or “user-generated content” is a crucial part of what the news has become, whether it’s a photo of a plane landing on the Hudson or a video of a bomb exploding in Boston. Unfortunately, the ways that media entities handle such content is all over the map — some give credit, while others take whatever they want without so much as a link. Do we need a formal structure to deal with this new reality?"
On the shifting economics of newspapers
"While prominent brands like the New York Times or those with targeted markets like the FT might be able to make the shift to subscriptions, many smaller newspapers simply won’t be able to make that transition, because they won’t have enough subscribers. So what happens to them? ... there is a very real risk — not just for the NYT or Financial Times, but even more so for smaller newspapers — that relying on subscription revenue will result in a much smaller number of readers and also a much smaller business overall. What will that mean for the journalism that such newspapers produce? What happens to the public impact and social benefits that newspapers have always argued they bring to the table? Do newspapers just become a new variation on the controlled-circulation newsletter?"
Innovation: The upside of the deteriorating traditional business model for news
"Since no one really knows what the future of digital media looks like, it’s worth experimenting with as many new things as possible — in part because the next new thing always starts out looking like a toy."
On the value of comments
"A blog without comments is a soap-box, plain and simple. Not having comments says you are only interested in passing on your wisdom, without testing it against any external source (at least not where others can watch you do so) or leaving open the opportunity to actually learn something from those who don’t have their own blogs, or aren’t on Twitter or Google+."
On top of this, Mathew also authors a Twitter stream (http://twitter.com/mathewi) chock full of links to thought-provoking posts by others and his own reflections on them. It's well worth following.
You can spend an evening with Mathew - at Third Tuesday
Registration for Third Tuesday with Mathew Ingram is open now.
5:30 p.m. Doors open, meet new and old friends
6:00 p.m. Presentation, followed by Q&A session
6:45 p.m. Community mix and mingle
Thank you to our sponsors
Third Tuesday is supported by great sponsors - Cision Canada (http://ca.cision.com) and Rogers Communications (http://rogers.com) - who believe in our community and help us to bring speakers not just to Toronto but to Ottawa, Calgary and Vancouver as well. Without the sponsors we couldn't make Third Tuesday a truly Canadian affair. So, thank you to the sponsors of the Third Tuesday[masked] season: Cision Canada and Rogers Communications.
Attend for a chance to win
Brand? Agency? Blogger? You need to be at #cm1to (https://twitter.com/search?q=%23cm1to&src=typd), Toronto’s only conference on Community Management (http://cm1.ca/), Nov 14. We'll be giving away 2 tickets at Tuesday's event.
We want students to be able to attend
Third Tuesday is a great opportunity to hear about the latest developments in social media and to network with business and thought leaders. And we don't want students to miss out on this opportunity. So, if you are a student and would like to attend, don't let the admission fee stop you. Simply present your student ID card at the time you sign into Third Tuesday and we'll refund your admission fee, courtesy of Thornley Fallis (http://thornleyfallis.com).