Join us for a special event featuring Rajat Paharia discussing his new book, Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification.
The first 75 attendees will receive a complimentary copy of Loyalty 3.0. Special thanks to Rajat, the folks at McGraw-Hill and Bunchball for providing the books and sponsoring this event.
In Loyalty 3.0, Rajat Paharia reveals how you can use behavioral economics, big data, social media, and gamification to inspire loyalty that lasts -- from everyone involved in the success of your business.
With a talk on how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among employees, customers and partners. Loyalty 3.0 focuses on everything you need to know inorder to build a loyalty and engagement program that drives a sustainable advantage for your business.
Rajat Paharia created the gamification industry in 2007 as the Founder and Chief Product Officer at Bunchball, which has been recognized as an industry leader by Fast Company, TechCrunch, MSNBC, Forbes, and many others. Prior to Bunchball, Rajat was working at the intersection of technology, design, and user experience at Phillips, IBM Research, and IDEO.
Doors open at 6:30pm, with the talk starting at 7pm (promptly), and book signing at 7:30pm. Food and drinks will be provided, you bring the participation and the great questions.