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UX Champaign-Urbana (CU) Message Board › Questions for Luke Wroblewski

Questions for Luke Wroblewski

Melinda M.
Group Organizer
Champaign, IL
Post #: 5
Our meeting will have a different format this time since we'll be chatting with Luke over Skype. If you have any questions that you want to make sure we get to, post them in this forum. Dan Newman will be moderating our conversation with Luke and will use these questions as a starting point. We'll also make sure there's time to drift into interesting topics that just come up.
Melinda M.
Group Organizer
Champaign, IL
Post #: 6
Could you tell us a little about your background and career and what led to your web form expertise.

Your book only addresses accessibility in the Peter Wallack sidebar. How do you approach accessibility in your work? Do you have any advice on including accessibility issues in the planning and development processes of a project (rather than an afterthought).

In terms of choosing the right words for labels and tweaking and improving word choices, what techniques and/or resources do you use to brainstorm alternative wording?

Considering that your what's next chapter was written more than 3 years ago, how would you amend or expand on that chapter now?

You're very active on twitter and your blog. Who are some people that you find informative and inspiring that you'd recommend we follow?
A former member
Post #: 5
Do you have any usability tips/best practices for a filtering/selection workflow for a web app used by up to 1,000 non-technical regular novices who need to make multiple selections from a filtered set of 30,000 items? I am trying to keep the workflow to a single web page, preferably using native .NET controls. The 30,000 items can be organized into parent sets that breakdown by 6 top level groups/25 second level subgroups/ 700 third level subgroups. Using “CheckBox ComboBox” or “multi-select dropdown list with checkbox controls" seems to be the most intuitive solution but this takes me out of native .NET controls and I wonder if you might have any other ideas? Thank you!
Daniel N.
user 15809521
Washington, DC
Post #: 4
You mentioned that "web forms stand in the way" of a user's actual goal. Have you ever encountered a form flow that was actually more than a hindrance? E.g. such a good experience it actual was a net-positive for the end goal?

You used a number of eye tracking results in the book... obviously, there are entire books on eye tracking, but what do you consider important when reviewing eye tracking studies for web forms? Is it the number of fixations, the path to completion, the time of fixations, all of the above, or something else?

We all love Jared Spool's $300 Million Button example. Are there any other examples you can share where a small change (rather than a complete overhaul) netted a great ROI?

In the three years since this book was published, you've gone on to spend a lot of time thinking/researching/talking about using mobile design principles to impact all web design. What lessons should we take from mobile when it comes to form design?

How much weight should we give to following a user's existing mental model (e.g. the multi-step checkout flow) vs. actually creating a better experience (that might break with convention)?

In the book (pg. 59), you mentioned that performance of label placement on forms that ask for unfamiliar data "remains to be seen". Have you done/seen any more research in this direction since the book was published?

You mentioned that list boxes are rarely a good form element because they're confusing for users (pg. 69). How would you fix the HTML element, and what alternatives should we be using in the meantime?

What are some of your current favorite form-like experiences?

You talked about the downsides to asking for the user for their zip code first (pg. 155), but I'm seeing this trend more and more lately (e.g. Facebook events). Would you revise your advice to not do this, or do you still think it's a bad idea?

What advice do you have around progressive engagement (pg. 171), given the proliferation of "sign-up-less" services in the past few years?

You touched briefly on Open ID and Microsoft Live ID as alternatives to lengthy sign-up processes (pg. 209). Social sign-in has clearly "changed the game" on this point, so what advice do you have regarding the use of Facebook/Twitter/etc. in lieu of traditional sign-up procedures.
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