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Media Tectonics workshop 11/24

From: lauren s.
Sent on: Sunday, November 15, 2009 4:04 PM
thought this might be of interest for TWS members

Join us for the next Media Tectonics Seminar, November 24, at International House of Japan!
The rise of new media is rocking the ground beneath us, affecting the bottom line of industries like publishing, journalism, film, advertising and public relations, not to mention numerous major brands. That?s why Media Tectonics---a soon-to-be-launched online publishing platform of 4M Associates---is presenting a series of workshops on publishing, social media and online technologies designed to:
? reveal the best ways to navigate the new landscape and save you time;
? explore ways to create multiple (and passive) streams of income where possible; and
? supply the support, mentoring and inspiration you need to do your best work yet, in whatever new or old media outlet suits your talents and expertise.
Tectonics is from the Greek "to build." Media Tectonics is committed to helping you build up your new media skills, expand your career options, stay ahead of the learning curve and get prepared for what's coming next!
Our two tasty ?Combination Plate? programs for November 24 are:

Plate 1
Creating a Profitable Space for Yourself Online
What do you need to do to set up a profitable website or blog? Web author and marketer Honor Dargan will present the basics, review various tools and resources available to help you plan and successfully target your site, and introduce Sitesell, the platform she used to develop her own site. Honor will also reveal some of the monetization streams that you can take advantage of, including the affiliate business model.

The online realm is in a constant state of flux, so Honor welcomes your input during her presentation. (A web guru she?s not.) She is, however, passionate about helping herself and others develop their talents and income online!

Bio: The creator of tokyotopia.com, Honor Dargan spent over a year investigating the web and figuring out how regular individuals can set up online businesses with little or no technical expertise. She?s learned tons along the way, and wants to share some of that in the hope it might help someone else considering similar options. Honor makes no claims to know everything, but she has learned from mistakes made along the way?that?s the invaluable bit?and has done and is doing what?s necessary to develop a stable online income.


Plate 2
One Book, Multiple Wins?Milking The Five Dysfunctions Project
How many different ways can you milk a single editorial project? Doug Jackson found out there are more than a few, especially if you get the right kind of assignment, push for written credit, and stay alert for chances to augment your skill-set.

When Doug first got the call in 2007 asking if he?d be interested in helping John Wiley and Sons convert a New York Times bestseller called The Five Dysfunctions of a Team into a manga, he pegged it as just another big editing job: Pare down the text of a 228-page ?business fable? to fit the manga format and then pass it back to Wiley. Nothing special.

He was totally wrong. In fact, Doug ended up having creative control over the written content, working with the publisher?s Singapore office and a Japanese illustrator in New Jersey, and an unparalleled marketing tool. He?ll tell you all about the good stuff?including how to work text in the manga format, and the value of Skype for collaborative chats?and the aggravating aspects as well. Along the way, you?ll find out why you should always explore a job?s hidden potential.

Bio: Doug Jackson has contributed stories to Japan Airlines? in-flight magazine Winds, CompuServe Magazine, Step-By-Step Graphics, Applied Arts, The Imperial, Intersect Japan, and Reader?s Digest (advertorial), and worked as an editor on several Japan-based periodicals. He has written advertising and promotional copy for Suzuki, Pentax, Konica, Honda and Canon, among others, and was a special projects editor on Kodansha?s massive Japan: An Illustrated Encyclopedia. Prior to launching Fresh Eyes Communications in 2005, he was the communications director at the American Chamber of Commerce in Japan for nearly six years. One of Doug?s latest extracurricular roles is official storyteller for TEDxTokyo?a new, licensed offshoot of the internationally known TED Conference.

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Date: Tuesday, November 24, 2009
Time: 7:00 p.m. - Seminar begins; 9:00 p.m. - Venue closes
Cost: JPY3,000 prepaid; JPY4,000 at the door
 (bank details and a map will be sent upon registration)
Location: International House of Japan; a map is here.
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RSVP by replying to this email or by sending an email to [address removed], or to [address removed]. Space is limited, so make payment by November 20 to ensure a seat. In the event of a waiting list, priority will be given to MT community members (those who have attended a workshop or who opted in to the mailing list directly).
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Also mark your calendars for upcoming events in December.


December Events
Sunday, December 6, 2-5 p.m., Minami Aoyama Meeting Room,
?Set up your Wordpress Blog on the spot,? with Joseph Tame. www.tamegoeswild.com
Saturday, December 19, 3-6 p.m., Minami Aoyama Meeting Room,
?How to get the most out of your digital camera,? with photojournalist Alfie Goodrich. www.alfiegoodrich.com
Details to follow.


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