Announcing a new Meetup for The Austin Internet Marketing Meetup - SEO/SEM/SMO/PPC!

What: Local SEO: Keep Austin Searchable

When: Wednesday, May 5,[masked]:00 PM

Where:
Dave & Buster's
9333 Research Blvd
Austin, TX 78759
(512)[masked]

Hi everyone!

The next meetup is on local search - a topic we get a ton of questions about! More information is below. As always, come, have food and drink, and enjoy the talk! See you there!

Laura and Adam
[address removed]

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Local SEO: Keep Austin Searchable
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SUMMARY

Tony Emerson's Keep Austin Searchable presentation explains the principles of local search and how you can promote you business through the new Google Places (formerly known as Google Local Business). The presentation begins with an explanation of local search and recent local trends, then moves into local rankings factors - that is, how Google decides where your business shows up in the list - and the new features of Google Places.

You'll come away from this presentation with an applicable knowledge of why and how to create and optimize your local listing.


What Tony will cover:

Basics of local search

- What is it and where do you see it?
- What is local SEO?
- Why is it important?

Setting up a listing
Optimization

- On-listing factors
- Categories
- Location(s)
- Reviews
- Other

- Off-listing factors
- Your site
- Other web references
- Location, location, location

What's changed? New features for Google Places.

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About Tony:
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Tony Emerson, SEO & Social Media Strategist, Apogee Results

Tony is an in-the-trenches online marketing enthusiast that has been with Apogee since 2008. In crafting the social media service that Apogee began offering in 2009 and managing the company's first social media clients, he was a major component of the company?s rebranding to Apogee Results. He currently manages about 15 medium- and enterprise-sized clients in ongoing SEO and social media engagements with the same analytical insight for which Apogee has a reputation. His concentrations in online marketing are web usability, the convergence of search and social media, and local SEO. Tony is also the owner of Branded Statement, a marketing company that provides startups and small clients with a corporate identity and web presence.

Learn more here:
http://www.meetup.com/seo-austin/calendar/13318542/