Customers use products to solve problems in their lives, which means products should not be the sole focus of design.
Instead, product design should prioritize the user experience, as the experience is what matters most when using a product.
To achieve this, methods such as Jobs to Be Done and Storytelling are utilized to enhance the product experience and address user concerns.
In this talk, we will explore how a combination of approaches and techniques can create a more engaging product experience that meets user needs.
By following an iterative process that prioritizes user experience, we can continue to create better products that truly resonate with our customers.
What you need to know:
Where: Adidas Campus in Herzogenaurach.
When: on the 14 June at 5:30 pm where we have some time to network.
The official start is at 6 pm.
We will start with a short welcome, during which we will present the agenda of the evening.
After a short icebreaker, there will be a short impulse on the topic of “How to Create Products that Users Will Stick to“.
You can discuss the talk afterwards and ask questions if any should have come up.
The rest of the meetup, you can network and finish the evening together with us.
The meetup will end at 8pm.
Come along and join in.
We look forward to seeing you!
Your Agile Usergroup Team
Do you already know our quarterly and annual books of the agile user group? You can order the current quarterly book with all Meetup documentation, other technical articles and one-page summaries of the Meetups here free of charge as a PDF download: https://mailchi.mp/mayflower/agile-handbuch
You also get access to all previous PDF books.
17:30 Arrive and get to know each other
18:15 Talk: “Hooked by experience – How to Create Products
that Users Will Stick to” from Steffen Hartmann,
Senior Product Owner bei Mayflower GmbH
19:00 Q&A, Discussion, and exchange
19:30 Socializing, Networking
Please register on our new community homepage, community.theagilehub.io, to access the documents after the Meetup.