A platform is a deceptively simple concept, designing one is anything but. For one, that’s because even the most simple platform involves a large number of moving parts. But more importantly, a well-organised platform will keep spinning off adjacent platform businesses. It’s certainly no coincidence that all the tech giants are not single but multi-platform companies.
How to take control of such a machine? The book on this hasn’t been written yet, and existing design approaches fall short! So, let’s write that book together!