FemEC - Female Entrepreneurs and Creatives Leipzig

Ladies,

Maybe you have a business idea scribbled somewhere in your notes. Maybe you have already launched something, but are still wondering how people are actually supposed to find you. Or maybe you post on Instagram every now and then, tell a few friends about what you do, and hope marketing will somehow take care of itself.

The good news: marketing does not have to begin with complicated tools, huge budgets, AI agents, or becoming a full-time content creator.

Before all of that comes something much simpler: understanding who you want to reach, what you want them to know, where you should show up, and what you want them to do next.

In this interactive workshop, we’ll strip marketing back to the basics of getting noticed, trusted, and contacted, and look at how an idea moves from “nobody knows about this” to “tell me more.”

💡 During this workshop you will:

• Move beyond the traditional 4Ps of marketing and focus on four practical questions: Who is your audience? What is your message? Which channels should you use? What is your goal?
• Understand how people move from first noticing your business to becoming interested and taking action.
• Learn how to choose marketing activities that actually fit your business, instead of trying to be everywhere.
• Work through a short exercise to apply the principles to a real business idea.
• Leave with a clearer idea of what to do next with your marketing.

No marketing background required.
No algorithm worship.
No 47-step funnel.

Bring an idea, an existing business, a side hustle, or simply your curiosity.

🎤 About the speaker:
Neha has built a career in marketing and communications while somehow managing to stumble across three countries along the way.

Her curiosity for change, new industries, new tools, and new ways of working has taken her across different organizations, sectors, and sides of the marketing world, from agencies and large international companies to startups. She loves discussing new ideas, exploring business models, and figuring out how a good idea can be translated into something people actually notice and care about.

After years of helping organizations market their products and services, she is now taking the independent route with NC Agentur, helping startups, small businesses, and new founders figure out how to go to market, and how to get noticed in an increasingly crowded world.

Ladies,

We’ve all heard (or said) it before—"Networking isn’t really for me." We get it! That’s why we’ve created a networking experience that feels natural, supportive, and inspiring.

Women Connect & Network is a monthly in-person meetup designed for women in business, entrepreneurship, arts, and the creative industry. Whether you're looking for new connections, fresh ideas, or simply a welcoming space to share your journey, this event is for you! If you're new to Leipzig, this is also a great opportunity to meet like-minded women and start building your network in the city. ✨

🙋🏽‍♀️ What to expect:

• Learn about our community and its vision

• Introduce yourself and meet like-minded women

• Find an accountability buddy

• Explore solo or shared coworking opportunities

• Just hang out and enjoy the vibe

• Ask for or offer help, support, and insights

Join us and connect with inspiring women who share your passion for business and creativity!

We can't wait to meet you! 💟

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📌 Organizational details: