Main Valley: Founder's Masterclass

Can Your Business Afford to Grow?
Marketing decisions are downstream from business economics. Before investing in channels, campaigns, and tactics, you need to understand whether your business can actually afford to acquire customers.
In this Founder's Masterclass, we'll explore how value creation, unit economics, and customer acquisition cost (CAC) constraints shape marketing strategy.
What you'll learn

• How business economics drive marketing strategy
• A practical framework to evaluate sustainable growth
• How unit economics influence CAC, channel selection, and budget allocation
• Why many marketing decisions fail before the first campaign launches

Whether you're a founder, marketer, or business leader, this session will help you make smarter growth decisions based on solid business fundamentals.

More details: https://mainvalley.com/masterclass/can-your-business-afford-to-grow

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Main Valley connects founders, professionals, and investors in Frankfurt through high-quality events and meaningful networking.
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