ProductTank Stuttgart #2 - Becoming Product-led

Hey Product People! 👋

We’re back with ProductTank Stuttgart #2 — and this time, we’re diving deep into what it really means to become a product-led organization.
Join us for two real-world talks packed with insights, lessons, and behind-the-scenes stories from product folks who've been in the thick of it — transforming ways of working and building products from the ground up.

Talk 1: Becoming Product-Led – Adopting the Product Operating Model

What does it take to shift a company toward outcome over output and put customer-centricity at its core? Jannik Filthuth has been leading this transformation at AEB, driving the adoption of the Product Operating Model across teams and leadership.
➞ Great for anyone navigating change at the organisational level.

Talk 2: From 0 to 1 – Building a Product with Design Thinking from Day One

Over the past 3 years, Achim Ritz worked on bringing a brand-new product to life — starting with product principles from the ground up. He’ll share what worked, what didn’t, and tips for PMs in similar early-stage phases.
➞ Great for anyone curious how effective product-led teams work in action.

📅 Date & Time: 24 July 2025, 18:30-20:30
📍 Location: AEB SE @ Sigmaringer Str. 109, 70567 Stuttgart
💬 Language: English
🥨 Drinks and snacks: Provided
💡 Open to: PMs, UXers, engineers, founders — anyone who loves building great products!

✨ RSVP now to save your spot — we’re excited to see you there!