Stream processing in Action - Using KSQL for targeted advertising

Hi everyone,

Clickstream data is data about which pages a website visitor visits and in what order. Companies commonly analyse clickstream data to uncover trends and draw conclusions about user behaviours on their websites.

Confluent provides a solution to track, analyse and report clickstream data in a real-time manner. In this webinar, Sanvy Sabapathee from Confluent will talk about how to leverage the power of real time event processing to push out more relevant insights and advertising.

The webinar will cover:
- Real time clickstream data put into a topic;
- KSQL / Stream processing;
- Use cases that extend beyond retail/advertising.

The webinar will be held on Thursday 26th May 2022 via Webex. This meetup is targeted at professionals in the Big Data ecosystem.

Speaker Bio:
Sanvy Sabapathee, Systems Engineer, Confluent
Sanvy Sabapathee’s background is originally from devops & automation. He moved to fast data a few years ago and has embraced the move.

About Confluent:
Confluent makes it easy to connect your apps, data systems, and entire organisation with real-time data flows and processing.

We are looking forward to seeing you,
Astrid