Learn@Lunch: 5 lessons in achieving scale when you’re a solo strategist

We're back! After a bit of a break, we are happy to announce a meetup for October :) And of course we're going to kick off with a topic that will resonate with a lot of you - driving strategy as the solo content strategist at the table.

************
How do you move your strategy from a report into something embedded and championed across the organisation? Discover the approach Austrade took to shift mindset, enable people, change processes and enhance systems.

Join Matthew McCarthy as he walks through the successes and challenges of implementing an enterprise content strategy with a small team, limited budget and low organisational capability.

About Matthew

Matthew is a strategic design lead at the human-centred design consultancy Tobias. For the last 16 months he has worked alongside Austrade and led their content governance rollout, content modelling, CMS pilot, capability uplift and strategic communication.

He has spent over 10 years in content and design, working with a range of clients from government, global brands, scaleups and startups. You may recognise him from his time at the DTA, where he was the content strategist on the Whole of Government Content Strategy. This was a project spanning 40 government agencies to discover and resolve content pain points resulting in the creation of guidelines and learning design standards.