Customer Support at work: roles and roadblocks

Customer Support (CS) is evolving fast and shifting from a perceived cost centre to a strategic driver of product quality and members’ loyalty. Join leaders from various backgrounds for a candid conversation on how different organisations define CS - its purpose, importance, impact, and the “why” behind it.

We’ll unpack the dynamics between CS and the rest of the organisation, exploring diverse perspectives on the value CS creates across the member journey and the business.