Advanced Geospatial Mapping in Tableau

Tableau’s default Mapbox maps are just the beginning. In this session, we’ll go beyond standard basemaps to explore how custom geospatial data files and shapefiles can dramatically expand what’s possible with mapping in Tableau.

You will learn how to work with spatial file formats, integrate custom boundaries and regions, and design maps that reflect real-world geographies that don’t exist in Tableau out of the box—whether that’s custom sales territories, service areas, historical regions, or non-standard administrative boundaries.

This session is ideal for Tableau users who want more control over their maps, need to visualize non-standard geographies, or want to tell richer spatial stories using their own geospatial data.

By the end of this session, you will be able to:

• Understand common geospatial file types used in Tableau and when to use each.
• Connect and import custom geospatial data into Tableau for mapping beyond built-in geographic roles.
• Layer geospatial data with business metrics to create insightful, data-driven spatial analyses.
• Design maps beyond defaults, including custom styling, boundary control, and map clarity best practices.
• Avoid common pitfalls in geospatial mapping, such as projection issues, granularity mismatches, and performance challenges.

If you can’t attend live, register and receive the recording.