Build Your Business Idea with Claude

Turn your business idea into a working product prototype in a day. Use Claude to define your requirements, build your first version, and improve it through testing and feedback.
Have you ever wanted to create a self-service quoting tool for your customers, turn repeated back-and-forth conversations into an online questionnaire, or give clients an easier way to access your services?
You have the idea, but taking the next step can feel difficult. Which features should you build first? How do you explain what you need? Can you create something people can use and explore without a programming background?
AI coding tools are opening up new possibilities for more people to build their own products. Creating something useful for your business also means understanding your users, mapping out the experience, and checking and refining the results.
Making your idea clear, then testing it through a working prototype, is a practical way to move your project forward.
Join Vanessa Cai for the Build Your Business Idea with Claude workshop. Through case walkthroughs and guided exercises, you will learn how to turn a business idea into a product prototype.
Using Claude Code, you will start with a description of what you need, build an interface and core interactions, then refine the experience through testing and feedback. No coding experience is required. Start with a specific problem and explore how to build a product in collaboration with AI.

## 🛠️ What will you learn and build in one day?

The workshop covers four core areas:

• Define your requirements | Turn your business idea into a clear brief
  Identify who your product is for, what problem it solves, and what users should get from completing a task. Map the core user journey and create a product brief with functional requirements, examples and clear completion criteria.
• Build your prototype | Create your first version with Claude Code
  Learn how to describe tasks to Claude Code and progressively build an interface, core interactions and results display. Create a complete journey that takes a user from entering information to receiving a useful result.
• Refine through feedback | Bring your product closer to real needs
  Review what Claude Code creates and give specific, actionable feedback. Refine the logic and sample data, handle common situations such as missing information or invalid inputs, and practise evaluating and improving AI-generated work.
• Test and demonstrate | Find problems and plan your next steps
  Check the experience on desktop and mobile. Use peer testing and discussion to identify issues, prioritise fixes that affect the core journey, and demonstrate your prototype with a clear explanation of what to improve next.

We will begin by exploring a complete example before guiding you through building your own version. Choose a small, focused business need, such as a service quoting tool, an event-matching tool or a customer needs assessment.

## 🎯 What will you take away?

This workshop combines business analysis with practical product building. You will leave with:

• A product prototype that runs locally on your laptop
  Build one complete core user journey that you can use to demonstrate your idea, discuss requirements and guide further development.
• A clear product brief
  Document your target users, core requirements and completion criteria so you can move forward with greater clarity and communicate more effectively with developers or collaborators.
• Practical materials you can keep using
  Take away example inputs and outputs, a testing checklist and a prioritised list of improvements to support your next round of development.

In one day, move from “I have an idea for a tool” to something you can operate, demonstrate and discuss. Your workshop project will be a product prototype that you can continue developing and refining as your needs become clearer.

## 👥 Who is this workshop for?

• Entrepreneurs with a product or service idea who want to build their first prototype.
• Small business owners looking to improve the customer experience or explore new services.
• Consultants and freelancers who want to turn their expertise into practical tools.
• Product managers and Business Analysts who want to practise defining requirements and building with AI.
• Professionals without a coding background who are ready to try AI coding tools.

No coding experience is required. You should be comfortable with basic laptop tasks and willing to try new software, review results and make adjustments throughout the day.
Please bring a laptop on which you can install software, and follow the pre-workshop instructions to set up Claude Code and the required development environment.
You can bring a business idea that can be explored without sensitive information, or use one of the project briefs provided in class. Account requirements and any additional software or usage costs will be confirmed before you register.

## Meet Your Instructor: Vanessa Cai

Senior Business Analyst | Over 20 years of experience in banking and fintech
Vanessa brings extensive experience in requirements analysis, solution design and validation. At NAB, she has led complex projects involving electronic payment systems, terminal management and AI applications.
Her experience spans risk management, change management and business requirements analysis, with a focus on turning business problems into clear, actionable solutions.
She brings this business analysis perspective to the workshop, helping you consider who your product serves, how its core journey should work, and how to assess whether the results meet your requirements.
Her professional certifications include:

• IIBA® Agile Analysis Certification
• IIBA® Certification in Product Ownership Analysis
• IIBA® Entry Certificate in Business Analysis
• AWS Certified AI Practitioner

## Event Details

Date: Sunday, 22 November 2026
Time: 10:00 am–4:00 pm, Melbourne time (AEDT) — tentative
Location: Melbourne — venue to be confirmed
Format: In-person practical workshop
Language: English
Early bird: A$328 per person
Standard price: A$389 per person

## Join the Workshop

Give your business idea its first working version in just one day.
From understanding your users and defining requirements to building core features, testing and making improvements, join Vanessa for a practical journey from idea to product prototype with Claude Code.
Come with an idea. Leave with a project you can keep building.