Maximizing Research Impact through Journal Publications (Conceptual papers)

Are you a DBA or PhD scholar with groundbreaking theoretical ideas, but unsure how to translate them into a publishable journal article?
Join us for an exclusive and strategic session led by Prof. Dr. Anuj Kumar, Head of Research at Rushford Business School, Switzerland.

This masterclass focuses specifically on the unique demands of Conceptual Papers—articles that advance theory through synthesis, critical review, and framework building.

Learn how to structure your ideas, articulate their theoretical contribution, and position your conceptual work for publication in top-tier, peer-reviewed journals to maximize your scholarly impact.

### What You'll Discover in This Session

This focused masterclass will guide you through the strategic development and publication of conceptual papers, covering:

• Conceptual vs. Empirical: Understanding the structure, expectation, and value of conceptual papers in high-impact journals.
• Articulating Contribution: Strategies for defining a clear theoretical contribution that reviewers and editors will value.
• Building Rigorous Frameworks: Techniques for developing and visualizing new theoretical models and conceptual frameworks.
• Journal Selection Strategy: How to identify the most suitable journals for conceptual work and tailor your submission to their specific theoretical focus.
• Positioning for Impact: Methods for ensuring your conceptual paper achieves maximum visibility and citation impact in your field.

### Who Should Attend?

This session is essential for:

• DBA and PhD scholars focusing on theory development, critical reviews, or framework synthesis.
• Researchers looking to publish non-empirical, high-impact articles.
• Academics seeking to strengthen their theoretical contribution to their field.