Keeping it controversial for World Product Day 2024, Melissa and Anthony will riff on the themes raised by Brian Chesky in the now notorious ‘Airbnb and the end of product managers’ discourse.

Melissa will talk about her journey from a human-centred UX professional to a business-aware product leader, and how she overcame her FOMA (Fear Of MAths), with plenty of practical tips along the way. Anthony will then talk about how to escape the product owner trap - how to expand your influence from delivery into the wider business side of product management.

[Melissa Firth](https://www.linkedin.com/in/melissa-firth/)
Melissa is a "fractional" CPO/CXO and executive coach for product leaders. With over 25 years' digital media and tech experience, she has worked in B2C, B2B, B2B2C and public sector, and in organisations of every size - from two-person startup through high-growth SaaS, to enterprise and public sector innovation, product development and transformation. She loves nothing more than helping founders, teams and businesses reach their growth goals.

[Anthony Marter](https://www.linkedin.com/in/anthonymarter/)
Anthony is the Chief Product Officer at Solarzero, driving transformational change in the NZ energy market, as well as transforming the organisation to be customer led with a product focus. Anthony has been involved in the product community for over 9 years, firstly as an organiser for the Auckland product management meetup group and 2 years ago with a small group of dedicated product professionals founded Product Aotearoa to connect the broader NZ community together. He is on a mission to help New Zealand product people find their tribe and grow their skills, and by doing this help the New Zealand tech sector grow and thrive.

Huge thanks to Lightspeed for hosting us and sponsoring this event! There will be a livestream available via Zoom: [https://lightspeed.zoom.us/j/91695957009?pwd=K1RUUlVIcjhxcWlLdzlFL0VSamxvdz09](https://lightspeed.zoom.us/j/91695957009?pwd=K1RUUlVIcjhxcWlLdzlFL0VSamxvdz09). Note that the livestream will kick off from just before 6pm.

Note that the entrance to the Lightspeed office is on Remuera Rd, across the road from the Newmarket Train station entrance. There are lots of public transport options to get to Newmarket, and free carparking is available in the nearby 277 Westfield mall complex - note that you need to download and register your number plate with the Westfield+ app to get the free parking (otherwise you'll have to pay!)

ProductTank Auckland

Chardi Taylor

Deepthi Edward

Anthony Marter

World Product Day - Getting real on commercial acumen

7 Remuera Road

Get ready to celebrate World Product Day, where the global product management community comes together to celebrate, connect, and learn! 🌍

Back in 2018, this epic event kicked off on the eight-year anniversary of the first-ever ProductTank meetup. Since then, ProductTanks in 90 cities across 43 countries have been having a blast, showcasing the art of product management and sharing insights from diverse cultures.

Now an annual extravaganza, World Product Day is the ultimate opportunity for product enthusiasts like you to join the fun. This year, mark your calendars for Wednesday, May 15th. Whether you're sharing your passion for product online, mingling with peers in the office (or virtual office 😉), or attending a local ProductTank meetup, the excitement awaits!

Don't miss out—let's make this World Product Day one to remember! 👇

ProductTank Boston

Tcheilly Nunes

Doug Henderson

Kim P

World Product Day - ProductTank BOS

Online event

**Descrição do evento**

Em maio vamos comemorar o **Dia Mundial de Produto** com mais uma edição muito legal do **Product Tank São Paulo.**

Dessa vez focaremos no tema de **Product Operations**, aonde compartilharemos uma visão tanto de quem está entrando na área como de quem já trabalha há anos aplicando estratégias globais e como estas afetam as métricas de negócio de uma empresa.

Junte-se a nós para se atualizar com profissionais de peso, fazer conexões poderosas e participar de discussões sobre estratégia e desenvolvimento de produtos de sucesso. **Participe do Product Tank São Paulo!**

Para quem ainda não conhece o Product Tank, o evento acontece em mais de 200 cidades em todo o mundo e foi criado pelo Mind the Product (http://www.mindtheproduct.com/).

**Sobre as Talks**

**Camila Lorenzi** falará sobre sua recente experiência com Product Operations e a importância dessa área para as áreas de produto. Já **Rodrigo Medeiros** falará sobre jornada de maturidade de produto e design e como metrificar isso ajuda a guiar objetivos da empresa.

**Sobre os Palestrantes**

* **Camila Hakim Lorenzi** trabalha com produtos digitais há 8 anos e hoje em dia atua com Product Ops no Itaú, tendo passado por empresas como Alice, Único, Addi e Grupo Zap. Além disso, é criadora de conteúdo e compartilha seus aprendizados no instagram @cami_product. [Linkedin](https://www.linkedin.com/in/camila-hakim-lorenzi/)
* **Rodrigo Medeiros** é engenheiro químico\, Head of Product Operations & Strategy na AB Inbev \| Zé Delivery\, e conselheiro executivo da organização de impacto social Despolarize\. Além disso\, Já atuou como Technical Program Manager\, Technical Product Manager e Product Owner de produtos de plataformas\, bem como estrategista de redes em campanhas eleitorais e para organizações do terceiro setor\. [LinkedIn](https://www.linkedin.com/in/rodrigogmf/)

**Programação do Evento**

* Abertura e boas-vindas
* Palestra da Camila Lorenzi
* Palestra do Rodrigo Medeiros

**Data e Horário**
Data: 15 de maio (quarta-feira)
Horário: 19h00

**Local - C6 Bank**
Av. Nove de Julho, 3186 - Jardim Paulista
São Paulo, SP

ProductTank São Paulo

Eric Nogare

Leonardo Pabon

Marcelo MiSSAGiA

Product Tank São Paulo - Edição Maio 2024

C6 Bank

Join your fellow product professionals to celebrate **🌏** World Product Day**🌏**! RSVP now.

**The talk:**
**🎤 Are you solving the right problems? Generative research informing product strategy** by [Richard Dobson](https://www.linkedin.com/in/richard-dobson-5a100145/), Head of Design at Askable

**The panel:**
**🪑Discussion on research informing product strategy.**
Moderated by: [Paul Ciappara](https://www.linkedin.com/in/paulciappara/), Head of Design & UX Research at Skedulo
The Panel:

* [Richard Dobson](https://www.linkedin.com/in/richard-dobson-5a100145/), Head of Design at Askable
* [Sophie Tobin-Webb](https://www.linkedin.com/in/sophietobin/), General Manager of User Experience at TechnologyOne
* To be announced

**Register now and secure your spot at this must-attend event!**

**Additional Information:**

* Venue, food, and drinks are on us, courtesy of Askable. (Bring your appetite – both for knowledge and snacks!)
* From novices in the product realm to seasoned experts, everyone's welcome. But hurry, spots are limited! Secure yours now for a night of insights, laughter, and plenty of product wizardry at ProductTank 2024!

Thanks to Skedulo for hosting and Askable for sponsoring. ProductTank events are always free because of the support of local organisations.

ProductTank Brisbane

Louise Flynn

Carly Shearman

Ksenia  Bessonova

🌏 World Product Day 2024 🌏: Are you solving the right problems? 

Skedulo

***"Strong, cross-functional, empowered product teams composed of product managers, product designers, and engineers—working together to solve customer problems in ways that your customers love yet work for your business." - Marty, despre Product Model***

Marty continua sa faca zoom out cu audienta cartilor sale. In Inspired vorbeste cu product managers despre product management, iar in Empowered vorbeste cu product leaders despre organizatia magica din citatul de mai sus. Tocmai a aparut a treia carte, [Transformed](https://www.svpg.com/books/transformed-moving-to-the-product-operating-model/)! Daca salivati la practicile si cultura de produs descrise in carti sau pe [SVPG](https://www.svpg.com/), acum Marty ne arata cum putem duce organizatia proprie intr-o zona mai aproape de cele mai performante companii de produs din lume. Exemple de inovatie si transformare din companii reale sunt presarate din loc in loc.

**Organizam un book club pentru cei dintre voi care au citit cartea** (sau planuiesc sa o citeasca).

Ne organizam pe slack, pe canalul **#transformed-book-club**, [intrati acolo pentru a participa](https://www.craft.do/s/7a1IkiJOMT0WPU). Daca nu sunteti deja pe workspace-ul nostru de Slack, [va asteptam](https://www.craft.do/s/7a1IkiJOMT0WPU), e foarte activ si sunt multe discutii misto.

Cum functioneaza bookclubul?

1. Cititi sau ascultati cartea
2. Notati ce gasiti memorabil in carte pe boardul nostru de miro (link pe slack)
3. ne vedem pe joi, pe 16 mai, la ora 19, si discutam cam o ora pe marginea notitelor.

Unde gasim cartea?

* Pe [Amazon](https://www.amazon.com/Transformed-Becoming-Product-Driven-Company-Silicon/dp/1119697336)
* Pe [Audible](https://www.audible.com/pd/Transformed-Audiobook/B0CV5TZ3R7)
* Online, la [Wiley](https://read.wiley.com/books/9781119697398)
* **Daca nu o gasiti niciunde in timp util, cautati-ma pe slack**, o am de imprumut in format fizic

FAQ

* trebuie sa o citesc? ar fi dragut, dar nu o sa va verific la intrare :)
* nu am timp sa o termin, mai vin? - Da, sunteti bineveniti
* Chiar trebuie sa pun pe miro notite de lectura? - Macar un post-it cu concluzii personale

Va astept pe slack, si ne vedem pe 16!

ProductTank Bucharest

Bogdan Lucaciu

Razvan Prihotin

Florina Baciu

Book Club: Transformed by Marty Cagan

ProductTank

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