Customer Journey Mapping and providing the Human touch - UX Design

ATTENTION UX PEEPS - The long awaited meetup from Sydney UX hub is confirmed and what a lineup we have...

New announcement
With our third awesome speaker confirmed, we are very excited to announce that we will be including a 15 minute workshop on Sketchnote taking!

Lineup...

Speaker 1: Tim Harmer - Senior UX Designer (NAB) and Sketchnote advocate

Tim launched his career as a graphic designer and spent more than a decade in London working for celebrity and lad's mags. Returning to Sydney eight years ago, it was over this time he picked up a pen and started sketching regularly. This rediscovered passion for putting pen to paper has been developing into a skill he regularly uses for work in the financial design industry. Tonight he'll prove anybody can create memorable, emotional sketch notes that will help you remember talks or tell stories that will stick in viewers minds for longer. Get ready to pick up a pen and have some fun.

Tim will be covering:

Tim will be giving us a 15 minute Sketchnote Workshop! The workshop will revolve around giving attendees the skills to confidently begin sketch noting with basic lessons on structuring pages, drawing simple figures and noting the major ideas discussed in any talk they hear. Additionally the possibilities of using simple sketching techniques as a tool to tell customer stories to a wider, more engages audience.

No previous sketching or drawing skills are necessary, just an open mind to trying something new!

Speaker 2: Brian Caoyonan - UX Manager (William Hill) and Lead UX instructor of Academy Xi

Brian Caoyonan is a seasoned UX professional, passionate about designing and delivering quality experiences across multiple channels. Having spent the past 15 years at an enterprise level, Brian places a lot of value in the Customer Journey Mapping process, a tool he uses to quickly bring various stakeholders into alignment around the needs of users.

Brian will be covering:

Customer Journey Mapping...
Experiences are not about a single interaction, it's the holistic journey a customer experiences during multiple moments of interaction. This journey is a life-cycle that always begins with a need that users want to fulfill and unless this need exists, users will likely not engage with your product or service.

Speaker 3: Gaston Guernik - UX Manager and Digital Creative Expert

Gaston Guernik is a UX/UI expert with broad experience in app design, product design, service design and brand strategy. Highly passionate about UX excellence, he has a strong belief in designing applications for the human experience and adopts an “end user first” mindset to every project he has been a part of.

Gaston will be covering:
"EMOTIONAL DESIGN”, Providing the Human Touch in the Digital Customer Experience...
• Why the human touch is still a key component of digital customer service
• How to maintain the human touch in customer experience on digital channels
• Benefits of applying a human touch in digital customer service
• Delivering the right emotional experience in digital customer service that lifts your brand above the competition

Location:
We have locked in the awesome venue of WeWork on 333 George Street, CBD.

WeWork is the platform for creators. We provide beautiful workspace, an inspiring community, and meaningful business services to tens of thousands of members around the world. From startups and freelancers to small businesses and large corporations, our community is united by a desire for our members to create meaningful work and lead meaningful lives—to be a part of something greater than ourselves. Co-founded by Adam Neumann and Miguel McKelvey in New York City in 2010, WeWork is a privately held company with over 3500 employees.