Name: Growth Marketing in an AI World
Start: 2025-07-01T18:00:00+02:00
End: 2025-07-01T21:00:00+02:00
Location: Makers Of Barcelona (MOB)

**Search Barcelona - From Idea to Impact: Growth Marketing in an AI World**

Join us at **MOB Bailén - Coworking in Barcelona** for an exciting event focused on **entrepreneurship** and **branding**!
Bienvenidos a Search Barcelona - **Growth Marketing en el mundo de la IA**
Tenemos cuatro grandes oradores que compartirán todos sus consejos con nosotros.

*Join us for a fun night of networking, strategy, and actionable insight for digital marketers.*

* Meet and connect with like-minded digital marketers
* Learn how to position yourself as a brand
* Build a content marketing agency from scratch
* Real-life tips from experienced entrepreneurs
* Drinks, pizza, and great energy

\`Our next Search Barcelona event will take place on Tuesday, July 1 at MOB Bailén.

BUY YOUR TICKET ON [EVENTBRITE](https://www.eventbrite.com/e/entradas-search-barcelona-growth-marketing-in-an-ai-world-1390580657179?aff=oddtdtcreator).

Date: July 1, from 18h until 21h
Venue: MOB Barcelona, Carrer Bailen, 11
Talks begin at 18h30 and then we will have networking and pizza.

Agenda:
18h00 - Doors open and networking begins
18h20 - Introduction from the host - Jo Juliana Turnbull
18h25 - First presentation - Ray Slater Berry
18h40 - Q and A
18h45 - Second presentation - Nicole Ponce
19h00 - Q and A
19h 05 - Networking with pizza served
19h45 - Panel about "Growth Marketing in our AI World"
20h 15 - Panel ends and networking restarts
20h50 - Get ready to close
21h00 - Doors close

**Sponsored by SiteGround**
Thank you to our sponsor [SiteGround](https://www.siteground.es/hosting-web.htm?mktafcode=7cba79761dc7d6733ee79eb97974b889&utm_source=SearchBarcelona&utm_medium=referral&utm_campaign=Sponsorship_july25&utm_content=event_link) for supporting us ! Since 2004 SiteGround has been specialising in high-performance and secure hosting solutions, crafted to make multiple websites’ management easy, whether you’re building a site for yourself, your small business, or your clients.

[SiteGround](https://www.siteground.es/hosting-web.htm?mktafcode=7cba79761dc7d6733ee79eb97974b889&utm_source=SearchBarcelona&utm_medium=referral&utm_campaign=Sponsorship_july25&utm_content=event_link) representa potencia y sencillez en servicios de hosting web gestionado para WordPress. Desde 2004, nos hemos especializado en soluciones de hosting web de alto rendimiento y seguras, diseñadas para facilitar la gestión de múltiples sitios web, ya sea que estés creando un sitio web para ti, tu pequeña empresa o tus clientes.

**Building an agency with the underdogs: growing a storytelling agency through change**
Learn from one man who did just that and during the pandemic !
Ray Slater Berry will share with us:

* A brief intro into dslx, what they do, and their team
* How they got from there to now
* Where they plan on going
* 5 lessons in growing which include:
* Hiring slowly: recruiting, onboarding, finding a fit and being transparent
* Learning to say no: setting boundaries and sticking to values with clients
* Embracing our 'barriers' (dyslexic thinking, neurodiverse, LGBT+, building with purpose)
* Acquisition strategies that work for them
* Their approach to content and its future

**Ray Berry**
[Ray Slater Berry](https://www.linkedin.com/in/rayslaterberry/ "https://www.linkedin.com/in/rayslaterberry/") is the founder of [dslx](https://www.dslxcontent.com/ "https://www.dslxcontent.com/"), a content marketing agency for tech brands and their C-suite. Born and raised in London, Ray now spends his days in sunny Barcelona, Spain. dslx is short for dyslexia; Ray's dyslexic and never wants another dyslexic child to be told they can't do what they love because of who they are. The mission of the agency is to empower diverse creators to create. Ray is also a self-published fiction author, an avid beach volleyball player, and a qualified yoga instructor!

**Cómo construir una marca personal que hable por sí sola**
Our second presentation will be from Semrush, Influencer Team Lead, Nicole Ponce. Nicole will speak in Spanish.

**Nicole Ponce**
En un mundo donde la IA puede replicar habilidades y contenido a la velocidad rápida, tu marca personal es lo único que no puede duplicar. Es la forma en que te mantienes visible, confiable y relevante en un océano de monotonía. En esta charla, exploraremos por qué ser dueño de tu propia voz es tu mayor ventaja en la era de la automatización.

[Nicole Ponce ](https://www.linkedin.com/in/nicolecponce/ "https://www.linkedin.com/in/nicolecponce/")es una líder de marketing B2B con más de 5 años de experiencia en Semrush, especializada en estrategias de influencers y colaboraciones con marcas. Se centra en crear campañas de alto impacto que combinan creatividad con resultados medibles, ayudando a posicionar el marketing de influencers como un canal respetado y eficaz en el sector B2B. Está comprometida con el fomento de la diversidad en el sector tecnológico y tiene una sólida trayectoria impulsando las voces subrepresentadas, en particular las de mujeres, en la industria.

Don't miss out on the last Search Barcelona before we take a break for summer. Get your ticket today which includes drinks and pizza at the event.

**Growth Marketing in our AI World**
Join us on a panel about growth marketing and what strategies we should be adapting in this AI world to stay ahead in the market.
Come and learn from President of the Catalan SEO Association,[ David Carrasco Pamies,](https://www.linkedin.com/in/david-carrasco-pamies/ "https://www.linkedin.com/in/david-carrasco-pamies/") VP of Growth Marketing, [Caterina Toniolo](https://www.linkedin.com/in/caterinatoniolo/ "https://www.linkedin.com/in/caterinatoniolo/"), and our host, [Jo Juliana Turnbull](https://www.linkedin.com/in/j-turnbull/ "https://www.linkedin.com/in/j-turnbull/") as they shared growth marketing strategies.

**David Carrasco Pamies**
Con más de diez años de experiencia,[ David ](https://www.linkedin.com/in/david-carrasco-pamies/ "https://www.linkedin.com/in/david-carrasco-pamies/")ha participado en una gran variedad de proyectos, tanto propios como de clientes, colaborando como freelance y también con agencias. Ha sido una pieza clave en el crecimiento y éxito de proyectos en diferentes industrias. O eso quiere creer. Durante los últimos años, ha ejercido como CEO en una destacada herramienta española de PR y link building, empresa que fundó y posteriormente vendió.

**Caterina Toniolo**
[Caterina](https://www.linkedin.com/in/caterinatoniolo/) Toniolo is Chief Growth Officer at PhotoSì and has led growth strategy at international companies including Skyscanner, Lyst, Oda, and Podimo. Based in Barcelona, she focuses on driving sustainable, customer-centric growth and leading digital transformation through data, creativity, and cross-functional collaboration.

**Jo Juliana Turnbull**
[Jo](https://www.linkedin.com/in/j-turnbull/) is Senior Marketing Manager at Semrush where she runs the AI and Search webinar series. Previously she was Senior Account Manager at Searchmetrics, a SaaS marketing platform and Business Director at iProspect Sydney and MEC London where she built up the SEO teams.

Don't miss out on the last Search Barcelona before we take a break for summer. Get your ticket today[ ON EVENTBRITE](https://www.eventbrite.com/e/entradas-search-barcelona-growth-marketing-in-an-ai-world-1390580657179?aff=oddtdtcreator) which includes drinks and pizza at the event.

See you on TUESDAY, July 1st. The event is from 18h until 21h.

Compra tu entrada en Eventbrite, por cada entrada os invitaremos una bebida a la llegada y pizza.

Jo Juliana Turnbull

Search Barcelona

Technology

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New Technology

Internet Professionals

Web Technology

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SEO (Search Engine Optimization)

Internet Startups

Growth Marketing in an AI World

AI Algorithms

Growth Marketing

Makers Of Barcelona (MOB)

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