Hotel Industry

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

The topic for April is "Water" Speak Easy: true stories, told live. The idea is simple: an audience, an open microphone, and great stories. Hilarious, gripping, poignant- it's up to you. Audiences are invited to come to listen or come to tell as folks from all corners of Columbus offer their stories live on stage! Held at Wild Goose Creative's warm, intimate space, this night of tales occurs on the 3rd Thursday of every month. Doors open at 6:30 pm, show starts at 7:00 pm. Please arrive early if you want to tell, as we generally only have room for a limited number of tellers, and the sign-up sheet has a tendency to fill up fast. Formed around the idea that people need stories--they're what hold and draw us together--SpeakEasy celebrates the strangeness and commonness of being human. And in a world of smartphones, Facebook, Twitter, and more . . . it gives people a real, breathing, in-person way to connect. The night is geared for true stories of all kinds, taking the best tales told around kitchen tables, in darkened pubs, on the street corner, and at late-night parties and giving them an audience. Speak Easy is also a great outlet for performers, writers, and artists looking to share their favorite stories and perfect their skills. We strongly encourage tellers to please tell the story rather than read it so we keep within the spirit of good storytelling and stay engaged with the audience. All are welcome. Hang around after the show for a drink and build community!

After a short winter hibernation, we are back for warmer weather events! We'll kick things off with our monthly social at [Rehab Tavern ](http://rehabtavern.com/) located in Franklinton! **Address**: 456 W Town St #460, Columbus, OH 43215 You'll find us at a large table with CAC flyers and placards! We'll be discussing what warm weather events you'd like to see such as hiking, biking, kayacking, etc!

**How to take control of your subconscious and harness its power!** Join us for an eye-opening lecture where the speaker will break down complex ideas in a clear and practical way. You’ll gain insights into: ✅ The true definition of the subconscious ✅ How it generates unwanted emotions ✅ Its real purpose and function ✅ What determines the pressure it exerts on you And the most important topic: **How do you take control of your subconscious!** But this isn’t just another lecture where you sit and listen passively. It’s interactive and engaging—you can ask questions at any time. 📅 Reserve your spot now! Seats are limited, so don’t wait too long to sign up. Location: 1266 Dublin Rd, Columbus, OH 43215 Hosted by the Hubbard Dianetics Foundation

Let’s get together at the Crowne Plaza and talk deals, creative finance, problem solving, whatever you want! Hubert Bruce Hosts, COREE members share ideas and resources. Open to the public!

**💥 Join us THIS Saturday and EVERY Saturday!** **💥 At Columbus’ Hottest New Salsa Venue!** **.** Lincoln Street Salsa THIS Saturday and EVERY Saturday! 8 pm – 1 am **.** **💥 Gorgeously Renovated Studio!** **💥 Free Parking!** **💥 BYOB!** **💥 Easy Access from Highway!** **.** Lincoln Street Salsa 1717 Brice Rd Reynoldsburg, Ohio 43215 **.** **ENTRANCE IS ON THE NORTH SIDE OF THE BUILDING** **Behind Anthony’s Pharmacy!** **.** **PLEASE SHARE and help get the word out!** **.** **🟣 Salsa, Bachata, and Merengue Dancing!** **.** **🟣** 8:00 pm – 8:30 pm **𝗥𝗲𝗴𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻** **.** **🟣** 8:30 pm – 9:30 pm **𝗕𝗲𝗴𝗶𝗻𝗻𝗲𝗿 𝗗𝗮𝗻𝗰𝗲 Class!** **.** **🟣** 9:30 pm – 1 am **𝗢𝗽𝗲𝗻 𝗗𝗮𝗻𝗰𝗲 𝗣𝗮𝗿𝘁𝘆!** **.** **✅ Questions?** **Visit [LincolnStreetSalsa.com](https://columbussalsadancing.com/)** Or Text Todd: 614-774-8146 **.** **✅ No Experience Necessary!** **✅ No Partner Required!** **✅ Plenty of People to Dance With!** **.** **✅ $15 Cash / $16 Card** **✅ College Students $5 Off with Valid ID!** **✅ BYOB** **✅ Age 18+** **.** **✅ Lincoln Street Salsa is the perfect place for…** **.** **👉 Learning to Dance** **👉** Social Dancing **👉 Birthday Celebration** **👉** Bachelorette Parties **👉 Girl’s Night Out** **👉 Date Night** **👉** Getting Fit / Burning Calories **👉 Meeting New People** **👉** Having Fun, Fun, Fun! **.** ✅ **Questions?** Visit [LincolnStreetSalsa.com](https://columbussalsadancing.com/ "https://columbussalsadancing.com/") Or Text Todd: 614-774-8146 .

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!