How to launch a web3 brand

How to Launch a Web3 Brand

From Zero to Millions of Users

What does it really take to launch a Web3 brand today?

Not just a logo, an X account, or a few announcements — but a clear narrative, strong positioning, community strategy, content engine, and growth execution that people actually want to engage with.

In this Crypto Mondays Barcelona session, we’ll use Billions.network as a case study to explore how a Web3 brand can achieve rapid community and user growth within a short period of time.

This will be an approximately 1-hour practical masterclass covering:

* Brand positioning in Web3
* Growth storytelling and narratives
* Community launch strategies
* Content and social growth
* User acquisition loops
* Scaling visibility in a crowded market

The session is designed for founders, marketers, community builders, creators, and anyone interested in understanding how successful Web3 brands grow from zero to scale.

Speakers

Alex Rosales

CMO at Billions.Network powered by Privado ID, ex-Polygon. Alex will share the strategies, lessons, and growth execution behind the rapid expansion of Billions.network.

Sebastian Rodriguez
Billions Network
Product & Strategy Executive｜Web3 & SaaS｜Identity, Marketplaces, Education, AI

Event Details

📅 Monday, May 25, 2026
🕡 18:30 – 20:30
📍 Norrsken House Barcelona

Join us for an evening of practical insights, real case studies, and conversations around what it actually takes to build and scale a Web3 brand today.