Name: UX Writing meets SEO - United by Content
Start: 2025-06-03T18:00:00+02:00
End: 2025-06-03T20:00:00+02:00
Location: Liip AG

Join us for a special edition: We're teaming up with the UX Writing and Content Design (Bern & Zurich) meetup and SEOnerdSwitzerland to bring together UX writers and SEO specialists. The event will take place in a central place in **Zürich.**

We will welcome two speakers (a UX writer and an SEO expert) for talks, a panel discussion and a friendly apero.

📅 When: June 3rd
📍 Where: Zurich, Liip AG, Limmatstrasse 183, 8005 Zürich
Language: English

**Agenda**
17:45 - 18:00 Doors open
18:00 - 18:15 Welcome & Intro
18:15 - 19: 30 talks by Barbara Müller and Nic Glauser and panel discussion
19:30 - 20:30 Socializing & Apero 😋
20:30 Goodbye & Good Night

**💬 AI & Search: How it’s changing user behavior – and the web w/ Barbara Müller**
Artificial intelligence is changing how we search for, find and consume information – with far-reaching consequences for SEO, content and user experience. Using examples and recent projects, Barbara will discuss what it means for the future of the web and how it affects opportunities and challenges for companies and content creators.
Get in touch with [Barbara Müller](https://www.linkedin.com/in/bamra81/)

**💬 Beyond AI: Leveraging internal expertise for trusted content w/ Nic Glauser**
In a world increasingly shaped by AI, expertise and trustworthiness are crucial for effective SEO content. This talk explains why involving internal experts is essential and provides practical approaches (and examples) for supporting them in creating content that is both user-centric and optimized for search engines.

Nic Glauser is Co-Founder and Digital Marketing Consultant at flin. He specializes in digital strategy and SEO, supporting companies to improve their digital marketing and achieve results.
Get in touch with [Nic Glauser](https://flin.agency/ueber-flin/)

**💛 Thanks to our wonderful speakers!**

**🔥** You like Content Strategy Lausanne meetup? Invite your friends to join an event. And if you feel like doing an extra step, send the speaker or the hosts a thank you Tweet or message.

**🎁** Content Strategy is volunteer run by Isaline Muelhauser, host and founder of the meetup. We keep entry fees low thanks to our sponsor Pilea.ch.
**To find out more about Content Strategy Lausanne, get in touch with Isaline Muelhauser.**

Isaline Muelhauser

Content Strategy Lausanne

Technology

Web Content Management

Content Marketing

SEO (Search Engine Optimization)

Content Strategy

Content Management

Digital Content Strategy

Digital Content Creation

Web Content Strategy

UX Design

Content Design

Search Engine Marketing

Simona Pesce

Alexandra Muz

Lugduna

Didier Rieder

Olivia Prangey-Amzallag

Daniel lcmb

Laurent Hayoz

UX Writing meets SEO - United by Content

Liip AG

Partager

Content Strategy Lausanne

UX Writing meets SEO - United by Content

Content Strategy Lausanne

Détails

Les membres s'intéressent également à