This community gathers everyone interested in UX and users. We talk about UX and things related to it: interaction design, visual design, user research, sketching and prototyping. We also reveal the role of UX in the development process, marketing, business, everyday life. We share our experience, we present our actual projects, we analyze trends and more.
How we do it: through a regular monthly meeting with an interesting presentation followed by a social. Feel free to come, whether you're a UX professional with decades of experience or if you'd like just have a look at what happens in UX today.
While it is humanly impossible to foresee and control all the factors that might affect your project, by the large, success of the many depends on having realistic expectations, choosing the right tools, and mastering the required techniques. And a UX research is not an exception.
This talk will focus on the early stages (the pre-project decision-making process) of a UX research initiative, and is intended to outline the basic principles and techniques that researchers follow to develop a research strategy, to select appropriate methods, and to avoid getting sidetracked.
It is aimed at anyone who wonders why researchers do what they do, seeks to understand the essentials of research process, looks for the ways to harness cross-functional collaboration.
Kristina Karpenko is an independent UX & Marketing researcher with background in social and behavioural sciences (Psychology and Economics), and commercial research experience across healthcare, e-commerce, education, foodservice, hospitality, construction industries. As a UX researcher, Kristina doesn’t accept when design messes with human information-processing capabilities, but she is very delighted to see when art and creativity challenges usability (when appropriate, of course).
19:00 Doors open, food & drinks
19:30 Talk by Kristina
20:30 Networking, drinks
Registration to this meetup will be opened on the 28th of February at 12:00 (noon).
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