Bay Area Content Marketing

Jon Leland cuts through the noise and offers a practical way to make sense of what’s actually happening now in AI video—and how smart marketers are using it without chasing every shiny new demo.

Rather than a tool dump, this session introduces a clear mental model for understanding today’s AI video landscape, so you can quickly see:

• What kind of AI video you’re looking at
• What it’s good for
• And whether it belongs anywhere near your marketing workflow

You’ll get a grounded look at the four emerging categories of AI-powered video that are reshaping how content gets created—along with honest guidance about what’s ready for real marketing use today and what’s still experimental.

What we’ll cover

• The 4 distinct types of AI video marketers need to understand right now
• What each category is actually capable of today (not the hype version)
• Where AI video excels—and where it still falls short
• How forward-thinking marketers are using AI video to create more without burning out
• How to think in workflows and creative leverage, not tools

You’ll walk away with:

• A clearer mental map of the AI video landscape
• Better instincts about what to explore, what to ignore, and what to test next
• A more confident way to talk about AI video with clients, teams, or stakeholders

Who this is for:
Content marketers, strategists, creators, and communicators who:

• Know AI video matters
• Feel behind or unsure where to focus
• Want to use AI to enhance creativity, not replace it

About the Presenter
Jon Leland is a longtime video pioneer, content strategist, and AI creativity guide. Over a decades-long career, he’s helped organizations and individuals use emerging media to tell better stories and connect more meaningfully with audiences.

Today, Jon focuses on helping marketers and seasoned creatives navigate AI without fear—showing how these tools can amplify human creativity, reduce friction, and unlock new ways of working. He’s the creator of The AI Over 50 Guy and a frequent speaker on AI, creativity, and modern storytelling.

Personal branding on social media has changed, and if it feels harder or weirder than it used to, you’re not imagining it. What worked a few years ago doesn’t land the same way today, and simply “showing up consistently” isn’t enough anymore.

In a sea of hot takes, AI-generated content, and endless scrolling, people are paying attention to how you show up, not just how often.

Whether you’re a freelancer building visibility, an in-house marketer juggling priorities, or a leader navigating constant change, your personal brand already exists. The question is whether your social presence is keeping up.

In this session, we’ll focus on what works now for personal branding on social media—without turning it into something that feels forced.

You’ll walk away with a clearer way to think about your social presence, what kind of content builds credibility and supports career growth today, and how to show up consistently without burning out or overthinking every post.

This isn’t about trends or posting more. It’s about showing up in a way that feels like you.

About the Presenter
Anh Nguyen is a marketing strategist, speaker, and the Chief Brand Amplifier at Amplified Marketing, where she helps purpose-driven brands and professionals build trust-driven marketing.

With nearly 15 years of experience across B2B, nonprofits, and social impact organizations, Anh brings a practical, human-first approach to personal branding and content strategy.

She’s passionate about helping marketers show up authentically online in ways that support both career growth and real connection...without the cringe.