Initial Coin Offering

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Come and grow your business by meeting these other business professionals. We can help you expand your customers.

RSVP here: https://luma.com/a2q798eh Akron, we're pulling up! Black Tech Week is bringing the BTW energy to the 330 for a meetup that's equal parts networking and good vibes. Come hang out with some of the sharpest tech minds in Northeast Ohio, swap ideas, trade stories, and maybe even find your next collaborator, co-founder, or just a new favorite person to geek out with. ​ Whether you're deep in the weeds of a startup, climbing the corporate tech ladder, studying your way into the industry, or just curious about where you fit in all of this, there's a seat at the table with your name on it. Bring your business cards, bring your elevator pitch, or just bring yourself. We promise the conversation will be worth the trip. ​Doors open at 5:30 PM, so come early, stay late, and don't be shy about talking to strangers. The best connections tend to happen when you least expect them, and Akron's tech scene has way more going on than people give it credit for. Come see for yourself. RSVP here: https://luma.com/a2q798eh

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

**✅ Salsa Wednesdays with Todd Smith!** **👉 Beginner Salsa Class** **$15 In Advance / $20 At the Door** 7:00 pm – 7:15 pm … Registration 7:15 pm – 8:15 pm … Beginner Class **👉 Intermediate Salsa Class** **= $15 In Advance / $20 At the Door** 8:15 pm – 8:30 pm Registration 8:30 pm – 9:30 pm Intermediate Class **👉 If You Take Both Salsa Classes** **= $25 In Advance / $35 At the Door** **👉 Buy Advance Tickets Now at:** https://columbussalsadancing.com/salsa-wednesdays-dance-class-tickets/ **👉 Questions? Text Todd @ (614) 774-8146**

Let’s meet and share discussion of the James Baldwin short story collection, Going to Meet The Man.

http://photos2.meetupstatic.com/photos/event/2/a/9/6/600_348310902.jpeg Instructor - Crow, HPS Class fee is $30 at the door or approved exchange RSVP with Advance pay of $25 (discounted) by PayPal on the web or by contacting Enchanted Elements (614) 437-2642. Reservations made directly to Enchanted Elements will be added to the class list manually not online. Private Instruction ~ Closed to the Public ~ Initiated Members Only Please come prepared for ritual. Blessings ~ Crow

**Welcome to the Women’s Columbus Bogleheads® Sub-Group** This sub-group is for **women who want to learn and discuss finances in a safe, supportive space**. For those interested in moving towards financial independence and retirement by learning investment basics, choosing your 401(k) investments, minimizing taxes, and more. We’re a local chapter of **Bogleheads®**, following a long-term, practical investment philosophy: [Investment Philosophy](https://www.bogleheads.org/wiki/Bogleheads%C2%AE_investment_philosophy): https://www.bogleheads.org/wiki/Bogleheads%C2%AE_investment_philosophy [Bogleheads Forum](https://www.bogleheads.org/index.php): https://www.bogleheads.org/index.php No question is too small, and no experience is too simple. Share, ask, and learn — at your own pace, without judgment, in a group of like-minded women. Let’s build confidence and knowledge **together**!

At Unity of Columbus, our Youth and Family Ministry nurtures the spiritual growth of children and families through love, joy, and practical spiritual teachings. Each Sunday, children explore timeless spiritual principles through stories, creative activities, music, and group sharing in a safe and welcoming environment. Our program encourages children to discover their own inner light, express kindness, and develop a personal connection with God. Together, we celebrate diversity, cultivate understanding, and inspire each child to live with purpose and compassion. Parents and families are invited to join in this uplifting journey of learning, laughter, and spiritual connection.

If you are interested in selecting investment choices for your 401(k) or other workplace savings plan, minimizing your income tax liability, or identifying the most effective investments for your brokerage account, we are the group for you. We are a local chapter of Bogleheads, whose investment strategy can be found here: https://www.bogleheads.org/wiki/Bogleheads%C2%AE_investment_philosophy Or you can peruse the Boglehead forum here: https://www.bogleheads.org/index.php I look forward to seeing you there. Mark Vonder Haar

Click Here For More Videos: [https://www.facebook.com/share/r/17vTa7EuwG/](https://www.facebook.com/share/r/17vTa7EuwG/) The Biggest Salsa Night to hit your mid-week is happening at Latin City Wednesdays. Get the feel of the Latin Beat as your hips and feet groove the right way. Viva Dance Columbus (2809 Festival Lane Dublin, OH 43017) 830pm-930pm Cuban Salsa Lessons 930pm-Midnight Open Latin Dance Party 15 With Lesson 10 Just Open Dance Free Parking, No Need to Bring a dance partner, No Sandals Please and Plenty of Space to Move Around.

Early-bird coffee and conversation at [Crimson Cup Coffee Shop - Clintonville](https://www.crimsoncup.com/about/location/clintonville)!

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

**HAPPY HOUSE HUNTERS JOIN THE CENTRAL OHIO INVESTOR NETWORK [COIN}** \* Time: 5 pm‎ - ‎8 pm‎ ‎ [Eastern Time] Every Third Tuesday \* Where: Pastimes Pub at Grandview Yard, 775 Yard St., Columbus 43212 \* Description: Join Us for the Ultimate Real Estate Meet and Greet! Flip, Buy and Hold, Long-Term Rentals, Mid-Term Rentals & Short-Term B&B! Are you passionate about real estate investments or curious about the world of long-term rentals, mid-term rentals, or short-term rentals? Look no further because the "Happy House Hunters" and "The Inns and Outs of a B&B" invite you to come together with COIN for exciting monthly Meet and Greet events for all real estate investors! We look forward to seeing you there!

*Sorry for the 2 month break but I had to deal with some family member health issues, but we are now back!!* **LOCATION - THE DAILY GROWLER -** **2812 Fishinger Rd, Upper Arlington, OH 43221** Over the years, we’ve heard two requests constantly: 1. A place that was quieter and possibly private. 2. “I wish they accepted Bitcoin.” We’ve finally found a solution to these requests with The Daily Growler. We’ll have access to their private room, and you’ll be able to pay your tab with Bitcoin. Join us for a fun and relaxed social event! Enjoy delicious food and drinks as we chat about the latest news in the Bitcoin world. Everyone is welcome, whether you're looking for guidance, have questions, or just want to meet like-minded people. These social evenings are a great opportunity to make new friends and enhance your experience at the larger events throughout the year. We look forward to seeing you there! PSA: If the attendee RSVP seems low, keep in mind that most of our attendees come from X and not [meetup.com.](http://meetup.com./) You are welcome to come and become a part of our online community. Recordings of past guest speakers are available on our YouTube channel [https://www.youtube.com/@columbusbitcoin](https://www.youtube.com/@columbusbitcoin)

NFT's are here to stay folks! This is a group for like minded people interested in understanding, leveraging, using, creating for, profiting from, trading too i suppose, NFT's.. everything around them, complexity, fear and exploits, best practices and more. **PLUS** This group will talk AI ART tools, techniques, artists, video, audio, prototypes and more in the AI assisted production space- ART specifically, but we can get into any aspect of some of the cooler things happening in AI in general.

Please reserve your spot by registering on the below link : **Reserve** https://www.eventbrite.com/e/join-biggest-community-investors-founders-columbus-online-tickets-1988563717610?aff=meetup **QUESTIONS ?** Pls Reach out to; Ridhi - +971504724873 ( WhatsApp Only)

*Sorry for the 2 month break but I had to deal with some family member health issues, but we are now back!!* **LOCATION - THE DAILY GROWLER -** **2812 Fishinger Rd, Upper Arlington, OH 43221** Over the years, we’ve heard two requests constantly: 1. A place that was quieter and possibly private. 2. “I wish they accepted Bitcoin.” We’ve finally found a solution to these requests with The Daily Growler. We’ll have access to their private room, and you’ll be able to pay your tab with Bitcoin. Join us for a fun and relaxed social event! Enjoy delicious food and drinks as we chat about the latest news in the Bitcoin world. Everyone is welcome, whether you're looking for guidance, have questions, or just want to meet like-minded people. These social evenings are a great opportunity to make new friends and enhance your experience at the larger events throughout the year. We look forward to seeing you there! PSA: If the attendee RSVP seems low, keep in mind that most of our attendees come from X and not [meetup.com.](http://meetup.com./) You are welcome to come and become a part of our online community. Recordings of past guest speakers are available on our YouTube channel [https://www.youtube.com/@columbusbitcoin](https://www.youtube.com/@columbusbitcoin)

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

Columbus Code & Coffee is an inclusive, informal co-working session. People of all skill levels attend, and we love it that way. Many people (optionally) bring projects to work on, and many other people (optionally) socialize the entire time. It's entirely up to you! **What to Expect at the Intro Circle** \~\~\~\~\~\~\~\~\~\~\~\~\~ Near the beginning of the event (1:30 pm), we do a standup: * Organizer announcements, updates, and logistics Round 1 - (7 secs max): * Your name * What you're working on * What you can help others with Round 2: * Community events you wanna plug. If none, that's cool too. Round 3: * Job opportunities you're hiring for OR announce that you are looking for one. If none, that's cool. After the introduction circle, everything is self-organized! Feel free to work alone, pair up, attend one of our workshops/presentations, or mingle!