From Good Intentions to Real Impact: Digital Accessibility in Action

Are you ready to take digital accessibility from theory to practice? This meetup offers a complete roadmap – from understanding the impact of accessible software to implementing structural changes in your workflow.

We’ll start by creating awareness of your real users as you scale from a small pilot to millions of users.

Then we’ll dive into the strategic side: how to turn accessibility into a business opportunity instead of a compliance obligation.

Finally: how to structurally embed accessibility into your daily workflow and turn it into a true habit.

In short: from “why accessibility?” via “how do you sell it?” to “how do you really do it?”.

🎯 Target Audience?
Designers, developers, product managers, and anyone who wants to make digital products more accessible for all users.

🎤 Speakers and Subjects

Rik Wouters (Bureau EDDI): From 6 to 5 million users – the impact of digital accessibility
Digital solutions often start as a pilot for a small group of users, but soon grow into a broad and diverse audience. In this presentation, designers and software developers are challenged to look beyond their own bubble and reflect on the differences between themselves and their end users. With practical insights and a live demo, Rik Wouters shows why this awareness is crucial when designing and building scalable digital products.

Tim Dujardin (iO): The state of digital accessibility in 2026
Discover how we guide clients from reactive to proactive action, supported by the European legal framework but driven by sales and business opportunities. This talk offers a strategic perspective on accessibility as a competitive advantage and shows how accessibility becomes a driver of growth instead of just an obligation.

Carmen Burghardt (Esteem): Digital accessibility as a habit
You already know what accessibility is. You know why it’s important. Some of you have probably already experimented with tools or guidelines to work on accessibility. Yet I often hear the same complaint: really making accessibility a fixed part of your workflow feels difficult—even when the intention IS there.

You’re ready for the next step: actually doing something with it. So what now? What is the next right step? And how do you approach it?

Often it’s not just about what you do, but especially how you do things. In this talk, I’ll dive into changing habits in your workflow and how to motivate yourself specifically around accessibility. I’ll give a few tools to help you work on accessibility in your daily work with more intention and consistency. I’ll also discuss a set of building blocks that can help teams and organizations move from intention to action, towards more accessible products and work processes.

🕒 Program

• 17:15 - 17:45: Inloop
• 17:45 - 18:15 Food & Drinks
• 18:15 - 20:30: Talks with Q&A
• 20:30 - 22:00: Live workshop with Rik Wouters and networking

🍕 Food & Drinks
We'll provide pizza and drink to keep you energized throughout the evening!

🎁 Free admission
Please register so we know how many people to expect!