### **Why join?**

Enterprise deals bring in massive ARR and long-term value—but they require patience, process, and resources. Mid-market sales, on the other hand, move fast, fuel momentum, and keep teams sharp—but they can burn out your organization if not managed carefully.
**So how do successful startups balance both motions without breaking their GTM engine?**
Join us for an evening of unfiltered insights, lessons learned, and actionable frameworks from founders and sales leaders who've done it at the front lines.

### **What you’ll walk away with:**

* **First-hand lessons from ClearOps Co-Founder Will** on the transition from software to platform to data company—and how GTM strategies must evolve with each stage.
* **Strategic & Tactical frameworks from RNC Founding Member & Tech PM Louisa** on structuring your sales org to serve both enterprise and mid-market customers, including how to hire, what targets to set, and how to make smart resourcing decisions early on.
* **Candid discussion with sales leaders** during our panel: *“Selling Up-Market: Mastering Enterprise Sales in SaaS.”*
* **face-to-face networking** with Munich’s top SaaS operators, sales pros, and founders—plus drinks, snacks, and zero sales pitches.

Link to Original Event Registration Page: [Here](https://www.eventbrite.com/e/startup-to-scaleup-balancing-enterprise-mid-market-sales-tickets-1368657343959?aff=oddtdtcreator)

### **Who should attend?**

This event is tailor-made for:

* B2B SaaS **Sales Reps**, **AEs**, and **SDRs**
* **Sales Leaders** and **RevOps Professionals**
* **Startup Founders** looking to scale revenue
* Anyone navigating the tension between speed and scale in GTM & interestes in B2B SaaS Startups

### **Agenda at a glance**

**18:00** – Arrival, Check-in & Welcome Drinks
**18:30** – **Keynote**: *From a Software to a Platform to a Data Company & How Enterprise & Mid-Market Sales Can Be Balanced Along the Way*
Speaker: William (Founder & CEO, ClearOps) & Louisa (Founding Member, Revenue Navigator Collective)
**19:30** – Break & Open Talk
**20:15** – **Panel Discussion**: *Selling Up-Market: Mastering Enterprise Sales in SaaS*
Speaker: Oliver Erb (Head of GTM, Barkawi Group), Louis Giess (Head of Sales, ClearOps), David Schiller (Sales Leader, Revenue Navigator Collective)
**21:00** – Networking & Drinks at the Rooftop Terrace

### **Hosted by**

**ClearOps** – building the next-gen supply chain platform powered by data
**Revenue Navigator Collective** – Better together in B2B TechSales

### **🎟️ Cost:**

**Free** – but space is limited to 40 attendees. Secure your spot now!

Tilman Resch

Tech Sales Community Munich

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Startup to Scaleup: Balancing Enterprise & Mid-Market Sales | Partner-Event

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Tech Sales Community Munich

Startup to Scaleup: Balancing Enterprise & Mid-Market Sales | Partner-Event

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