Great Careers Network

Free to paid members of the Great Careers Network https://greatcareers.org/membership/

Register for Zoom: https://greatcareers.org/events-calendar/resume-first-linkedin-next-the-smart-strategy-for-job-seekers-2/

Your resume and LinkedIn profile are powerful tools in shaping your professional brand, but they serve different purposes. While your resume is tailored for specific job applications, your LinkedIn profile is your digital networking hub. Understanding how to align these tools strategically can increase your visibility, strengthen your brand, and improve your job search success.

Join us to learn how to optimize both your resume and LinkedIn profile—starting with the resume first—to make a lasting impact on employers and recruiters.

Key Takeaways

• Brand Consistency – How to align your resume and LinkedIn while leveraging each platform’s strengths.
• Headlines & Summaries – Craft compelling, keyword-rich headlines and summaries for both platforms.
• Keywords – How to optimize LinkedIn for recruiter searches while keeping your resume tailored to each job description.
• Experience & Achievements – How to balance brevity on a resume with skimmable and scannable storytelling on LinkedIn.
• Customization & Privacy – Why you shouldn’t post your resume as an attachment on LinkedIn.

Master the smart strategy to create a standout professional brand that gets noticed!

Speaker BIO
Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Network, which provides online career development and networking for career transition (job seekers) and career management (employed and self-employed). Lynne writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is currently working on her doctoral dissertation on the topic of LinkedIn. Lynne was included with other LinkedIn peers on the 2024 list of the Top 50 LinkedIn Experts worldwide and on the same 2022/2023 list. In addition, she was on the Philadelphia list of the Top 15 LinkedIn Experts in 2023. Connect on LinkedIn at www.linkedin.com/in/lynnewilliams and visit https://linktr.ee/lynnewilliams to learn more. She’s an avid writer and her publications can be found at https://bit.ly/PubsLynne.

Speaker Contact Info
Lynne Williams
ATS Resumes, LinkedIn Profiles, & Keywords
LinkedIn Profile: https://www.linkedin.com/in/lynnewilliams
Linktree: https://linktr.ee/lynnewilliams
Email: lynne@careernews.today
Cell: 610-405-9756
Nonprofit Website Events: https://greatcareers.org/events

SPEAKER BIO
Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Group, which provides online career development and networking for career transition (job seekers) and career management (employed and self-employed). Lynne writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is currently working on her doctoral dissertation on the topic of LinkedIn.
Lynne was on the 2024 list of the Top 50 LinkedIn Experts worldwide with other LinkedIn peers, and was also included on the 2022/2023 list.

In addition, she was on the Philadelphia list of the top 15 LinkedIn Experts in 2023.

SPEAKER CONTACT INFO
Lynne Williams
ATS Resumes, LinkedIn Profiles, & Keywords
LinkedIn Profile: https://www.linkedin.com/in/lynnewilliams
Linktree: https://linktr.ee/lynnewilliams
Email: lynne@careernews.today
Cell: 610-405-9756
Nonprofit Website Events: https://greatcareers.org/events

• This event is hosted by Meet the Author Pyramid Club organized by Theresa Hummel-Krallinger
• Date/Time: Thursday 5.8 | 6 PM ET
• Cost: $25-$40
• Location: Pyramid Club, Philad

CHAPTER LEADER
Dominique Kliger
https://www.linkedin.com/in/dkliger/
dominiq@temple.edu